The iconography of persuasion by Shepherd Mpofu, Trust Matsilele, Tawanda Nyawasha

“… South Africa’s 2019 elections, like others before, will be remembered for the historical significance around the ANC ruling party’s sharp decline in polls, the surging and re-emergence of the ideologically extreme parties, the Economic Freedom Fighters (EFF) and the Freedom Front Plus (VF+). This election, for the first time since the rebranding of the main opposition, the Democratic Alliance, saw that party losing its momentum, culminating in the eventual resignation of the party’s first black leader, Mmusi Maimane. …”
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