Designing a Digital Branding Pattern in Healthy Agricultural Products by Abolghasem Mohammadnezhad Ali Zamini, Arezo Ahmadi danyali, Mahmoud Ahmadi Sharif

“…Today, due to factors such as the increase of actors entering a sector, the changing demand of buyers and the increasing expectations of export markets; small business units are forced to review traditional business practices. In a competitive situation, the success of a product largely depends on the perception of its target audience. …”
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Providing digital human resource management model by Seyed Reza Akramian, amin nikpour, Hamid Reza Mollaei, Mohammad Jalal Kamali, Hojjat Talebi

“…Technology can help fill the gaps in the field of using human resources properly as a competitive advantage in business. Rastgar et al, (2022) in a research with the aim of intelligent human resources management: explaining the requirements and technology-oriented platforms in knowledge-based companies reported that intelligent strategic management has the highest degree of centrality among the variables and after that intelligent leadership has the highest centrality, and regarding the highest degree of output as the most influential variable on the modeling done, we can point to the intelligent strategic management. …”
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The Effect of Marketing Mix on Blockchain Technology with the Mediating Role of Perceived Usefulness by Roozbeh Roshanak, Alireza Rousta, Mahmoud Ahmadi Sharif, Majid Ahmadi

“…Today, the position and conditions of financial institutions and banks are different from each other, and it is possible that the factors affecting the provision of monetary resources are different even for each branch of a banking group, which has caused a close competitive atmosphere between them. Therefore, in this research, we tried to answer this question: what role does the marketing mix have on blockchain technology with the mediating role of perceived usefulness? …”
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