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The Brand’s Effect on the Evaluation of Advertising Endorsed by Celebrities: an Experimental Study
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The Influence of Political Connections on the Cost of Capital and the Performance of Companies Listed on B3
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The Formation of Social Network Assortativity: A Cultural Trait-Matching Mechanism
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The impact of the innovative performance of the country on its economic development
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Bicyclic Graphs with the Second-Maximum and Third-Maximum Degree Resistance Distance
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Investor Attention: Can Google Search Volumes Predict Stock Returns?
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Negative interest rates, excess reserves and tiering of the ECB: How heavily are banks burdened?
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Precariousness of Higher Education Teaching Work in Brazilian Private HEIs
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Stakeholder Prioritization in Brazilian Companies Disclosing GRI Reports
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Market Efficiency and Organizational Corruption: Study on the Impact on Shareholder Value
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437
La marque : entité spirituelle ou religieuse ?
Published 2022-10-01“…Professor Benoît Heilbrunn draws on abundant resources and references from social and human sciences to conduct original research on marketing at ESCP Business School. This approach leads him to question spirituality, sacredness, and belief in the consumer society. …”
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Factors that influence the use of birth control by Brazilian adolescents
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THE EXTENT TO WHICH DOWNSTREAM BUYERS ARE ABLE TO FULFIL FLOWER FARMERS NEEDS IN DALAT
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