ABC for Father and Mother and Me. Representations of children as consumers in the picturebook of the interwar period by Elina Druker

Subjects: Get full text

TRANSFORMATION OF MARKETING TECHNOLOGIES IN MACHINE INTELLIGENCE ERA by V. Starostin

Subjects: Get full text

“Celebrating 700 anni di Dante” : a new branding by Dario Galassini

Subjects: Get full text

THEORY-GROUNDED MODEL OF USERS’ PERCEPTION TOWARDS NATIVE ADVERTISEMENT by Mykolas Baranauskas, Žaneta Kavaliauskienė

Subjects: “…native advertisement…”
Get full text

ADVERTISEMENT AND CONSUMERS’ PATRONAGE: EVIDENCE FROM TABLE WATER BRANDS IN OSUN STATE, NIGERIA by Kayode Muhammed IBRAHIM, Oluseyi AJAYI, Akintunde Aremu AKINTAYO, Dolapo Stephen Akinwumi

Subjects: “…Advertising…”
Get full text

Les images paysagères autour du thé et de la Chine dans la publicité : quels simulacres de paysage ? by Yun Zhang

Subjects: “…advertising…”
Get full text

Issue ownership in the online campaign for Dutch general elections by Joren Vrancken, Tom Dobber, Frederik Zuiderveen Borgesius

Subjects: “…political advertising…”
Get full text

The Effect of Creating a Sense of Individual and Collective Psychological Ownership of the Brand in Online Communities on Buying Behavior and Online Word-of-Mouth Advertising by Yazdan Shirmohammadi, Jahan Rajabi

Subjects: “…word-of-mouth advertising…”
Get full text

REKLMIN ÇOCUKÇA ANLAMLANDIRILMASI by Aşina Gülerarslan

Subjects: Get full text

Beyond the rainbow: Attitudes of Brazilian consumers regarding homoaffective advertisements by Estela Maria Hoffmann, Maria José Barbosa de Souza, Melanie Morrison, Todd Morrison

Subjects: Get full text

The Impact of Advertising and Sales Performance in Mukwano Industry Kampala Branch. by Atamba, Peter

Subjects: Get full text

Gıda Reklamlarına Görünmez Sınırlama: Akar Bant Uyarıları Üzerine Nitel Bir Araştırma by Seçil Deren Van Het Hof, Enes Çetinkaya

Subjects: Get full text

The use of cartoon characters in brand advertising communications by G. V. Dovzhik, K. A. Arzhanova, V. N. Dovzhik

Subjects: Get full text

REKLAMLARIN BEĞENİLMESİNİN TÜKETİCİLERİN MARKA TUTUMLARINA ETKİSİ by Vesile Çakır

Subjects: Get full text

Discours publicitaire des produits cosmétiques : Analyse multimodale du discours anti-âge dans le magazine féminin ELLE (anglais-français) by Imen SEGHIR

Subjects: “…advertising discourse…”
Get full text

ADVANCEMENT OF CONSULTING SERVICES BASED ON THE USE OF INTEGRATED MARKETING COMMUNICATIONS by V. Zhukov, M. Zhukova

Subjects: Get full text

Crossing language boundaries. The use of English in advertisements in Polish lifestyle magazines by Marta Dąbrowska

Subjects: “…multilingual advertising…”
Get full text

« Is Book Reading Doomed ? » by Claire Parfait

Subjects: Get full text

IMPROVING THE EFFICIENCY OF BUSINESS COMMUNICATIONS BASED ON THE USE OF DIGITAL CHANNELS by A. Krylov, G. Kuzina, I. Golyshkova, R. Yazintsev

Subjects: Get full text

ANIMALS IN ADVERTISING (LITERATURE REVIEW) by Yuliya V. Massalskaya, Anastasiya V. Nikolaeva

Subjects: “…advertising…”
Get full text