Beyond the immediate: exploring the long-term effects of COVID-19 on urban retail in Seoul, South Korea

This study examines the impact of COVID-19 on Seoul’s urban retail areas using a fixed-effect panel model over 49 months. Findings reveal a 1.6% year-over-year revenue decline as case density increases, exacerbated by government quarantine measures. We analyze how distancing policies affected retail...

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Main Author: Kyeong Hee Seo
Format: Article
Language:English
Published: Taylor & Francis Group 2025-01-01
Series:Journal of Asian Architecture and Building Engineering
Subjects:
Online Access:http://dx.doi.org/10.1080/13467581.2025.2455032
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author Kyeong Hee Seo
author_facet Kyeong Hee Seo
author_sort Kyeong Hee Seo
collection DOAJ
description This study examines the impact of COVID-19 on Seoul’s urban retail areas using a fixed-effect panel model over 49 months. Findings reveal a 1.6% year-over-year revenue decline as case density increases, exacerbated by government quarantine measures. We analyze how distancing policies affected retail revenues based on area type, pre-pandemic revenue, franchised store proportion, proximity to public transportation, and Points of Interest. Results indicate the necessity for tailored infectious disease prevention strategies that consider diverse retail environments and highlight the significant influence of population demographics on revenue dynamics. The study emphasizes the importance of a balanced mix of workers and residents in office-dense neighborhoods to enhance resilience during health crises. Additionally, it advocates for targeted support for small businesses and continued investment in public services to maintain neighborhood vibrancy. These policy recommendations align with the need for place-based strategies to mitigate the socio-economic impacts of pandemics, as emphasized by international organizations. By adopting nuanced, context-specific approaches, cities can better prepare for and respond to future health crises while fostering sustainable urban systems and economic resilience.
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spelling doaj-art-f90afcf372994d47b338f9bf2901c4602025-01-27T11:59:10ZengTaylor & Francis GroupJournal of Asian Architecture and Building Engineering1347-28522025-01-010011410.1080/13467581.2025.24550322455032Beyond the immediate: exploring the long-term effects of COVID-19 on urban retail in Seoul, South KoreaKyeong Hee Seo0Seoul National UniversityThis study examines the impact of COVID-19 on Seoul’s urban retail areas using a fixed-effect panel model over 49 months. Findings reveal a 1.6% year-over-year revenue decline as case density increases, exacerbated by government quarantine measures. We analyze how distancing policies affected retail revenues based on area type, pre-pandemic revenue, franchised store proportion, proximity to public transportation, and Points of Interest. Results indicate the necessity for tailored infectious disease prevention strategies that consider diverse retail environments and highlight the significant influence of population demographics on revenue dynamics. The study emphasizes the importance of a balanced mix of workers and residents in office-dense neighborhoods to enhance resilience during health crises. Additionally, it advocates for targeted support for small businesses and continued investment in public services to maintain neighborhood vibrancy. These policy recommendations align with the need for place-based strategies to mitigate the socio-economic impacts of pandemics, as emphasized by international organizations. By adopting nuanced, context-specific approaches, cities can better prepare for and respond to future health crises while fostering sustainable urban systems and economic resilience.http://dx.doi.org/10.1080/13467581.2025.2455032urban retail arealong-term pandemic impactcausality analysisfixed effect panel data analysisresilience
spellingShingle Kyeong Hee Seo
Beyond the immediate: exploring the long-term effects of COVID-19 on urban retail in Seoul, South Korea
Journal of Asian Architecture and Building Engineering
urban retail area
long-term pandemic impact
causality analysis
fixed effect panel data analysis
resilience
title Beyond the immediate: exploring the long-term effects of COVID-19 on urban retail in Seoul, South Korea
title_full Beyond the immediate: exploring the long-term effects of COVID-19 on urban retail in Seoul, South Korea
title_fullStr Beyond the immediate: exploring the long-term effects of COVID-19 on urban retail in Seoul, South Korea
title_full_unstemmed Beyond the immediate: exploring the long-term effects of COVID-19 on urban retail in Seoul, South Korea
title_short Beyond the immediate: exploring the long-term effects of COVID-19 on urban retail in Seoul, South Korea
title_sort beyond the immediate exploring the long term effects of covid 19 on urban retail in seoul south korea
topic urban retail area
long-term pandemic impact
causality analysis
fixed effect panel data analysis
resilience
url http://dx.doi.org/10.1080/13467581.2025.2455032
work_keys_str_mv AT kyeongheeseo beyondtheimmediateexploringthelongtermeffectsofcovid19onurbanretailinseoulsouthkorea