Once Upon a Time: A Semiotic Analysis of Business Advertisements in Hayat Magazine

The 1970s are important in the history of advertising due to the introduction of multiple advertising tools. It is known that advertisements in this period were designed as a reflection of social life. The economic, political and social turmoil and transformations in the country were reflected in th...

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Bibliographic Details
Main Author: Hale Eda Akduru
Format: Article
Language:English
Published: Beta Publishing 2025-04-01
Series:Yönetim ve Organizasyon Araştırmaları Dergisi
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Online Access:https://betadergi.com/yoad/yonetim/icerik/makaleler/142-published.pdf
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