Purpose and practice

Purpose and practice

Business thinking, engagement with stakeholders, and the practice of public relations have all been confronted with major paradigmatic shifts – especially as these are contextualized by environments that are increasingly pluralistic. This has contributed to an important question into what the educa...

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Bibliographic Details
Main Authors:	Sonja Verwey, René Benecke, Clarissa Muir
Format:	Article
Language:	English
Published:	University of Johannesburg 2022-10-01
Series:	Communicare
Subjects:	public relations practitioners (PRPs) paradigmatic shifts values-based education revised, and decolonised PR curricula South African
Online Access:	https://journals.uj.ac.za/index.php/jcsa/article/view/1587
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