Sappi’s stakeholder engagement approach involves listening to multiple voices for social impact
Putting theory into practice remains a challenge in the diverse South African context. The authors of this case study seek to present a communication programme that have been implemented by African communication professionals and which illustrate the practical application of business and social imp...
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| Main Authors: | , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
University of Johannesburg
2023-07-01
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| Series: | Communicare |
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| Online Access: | https://journals.uj.ac.za/index.php/jcsa/article/view/2531 |
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| _version_ | 1832593901309919232 |
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| author | Andre Oberholzer Mpho Lethoko Mari Lee Dalien Benecke Thabisile Phumo |
| author_facet | Andre Oberholzer Mpho Lethoko Mari Lee Dalien Benecke Thabisile Phumo |
| author_sort | Andre Oberholzer |
| collection | DOAJ |
| description |
Putting theory into practice remains a challenge in the diverse South African context. The authors of this case study seek to present a communication programme that have been implemented by African communication professionals and which illustrate the practical application of business and social impact results to communication theory. Sappi is an Africa-headquartered multinational company with a global footprint which uses its stakeholder approach as part of its business strategy. Sappi is a leading global provider of everyday materials made from wood-fibrebased renewable resources. The company works with its partners to build a thriving world by acting boldly to support the planet, people and prosperity (Sappi, 2023). This article critically evaluates how Sappi uses stakeholder engagement to achieve this purpose statement.
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| format | Article |
| id | doaj-art-f551ea627c95437c809cd55eb4a5dca4 |
| institution | Kabale University |
| issn | 0259-0069 2957-7950 |
| language | English |
| publishDate | 2023-07-01 |
| publisher | University of Johannesburg |
| record_format | Article |
| series | Communicare |
| spelling | doaj-art-f551ea627c95437c809cd55eb4a5dca42025-01-20T08:42:14ZengUniversity of JohannesburgCommunicare0259-00692957-79502023-07-0142110.36615/jcsa.v42i1.2531Sappi’s stakeholder engagement approach involves listening to multiple voices for social impactAndre Oberholzer 0Mpho Lethoko 1Mari Lee2Dalien Benecke3https://orcid.org/0000-0003-3208-0669Thabisile Phumo4SAPPISAPPIDev-Com a:1:{s:5:"en_US";s:26:"University of Johannesburg";}Sibanye Stillwater Putting theory into practice remains a challenge in the diverse South African context. The authors of this case study seek to present a communication programme that have been implemented by African communication professionals and which illustrate the practical application of business and social impact results to communication theory. Sappi is an Africa-headquartered multinational company with a global footprint which uses its stakeholder approach as part of its business strategy. Sappi is a leading global provider of everyday materials made from wood-fibrebased renewable resources. The company works with its partners to build a thriving world by acting boldly to support the planet, people and prosperity (Sappi, 2023). This article critically evaluates how Sappi uses stakeholder engagement to achieve this purpose statement. https://journals.uj.ac.za/index.php/jcsa/article/view/2531stakeholder communicationstakeholder listeningSappiSouth Africa case study |
| spellingShingle | Andre Oberholzer Mpho Lethoko Mari Lee Dalien Benecke Thabisile Phumo Sappi’s stakeholder engagement approach involves listening to multiple voices for social impact Communicare stakeholder communication stakeholder listening Sappi South Africa case study |
| title | Sappi’s stakeholder engagement approach involves listening to multiple voices for social impact |
| title_full | Sappi’s stakeholder engagement approach involves listening to multiple voices for social impact |
| title_fullStr | Sappi’s stakeholder engagement approach involves listening to multiple voices for social impact |
| title_full_unstemmed | Sappi’s stakeholder engagement approach involves listening to multiple voices for social impact |
| title_short | Sappi’s stakeholder engagement approach involves listening to multiple voices for social impact |
| title_sort | sappi s stakeholder engagement approach involves listening to multiple voices for social impact |
| topic | stakeholder communication stakeholder listening Sappi South Africa case study |
| url | https://journals.uj.ac.za/index.php/jcsa/article/view/2531 |
| work_keys_str_mv | AT andreoberholzer sappisstakeholderengagementapproachinvolveslisteningtomultiplevoicesforsocialimpact AT mpholethoko sappisstakeholderengagementapproachinvolveslisteningtomultiplevoicesforsocialimpact AT marilee sappisstakeholderengagementapproachinvolveslisteningtomultiplevoicesforsocialimpact AT dalienbenecke sappisstakeholderengagementapproachinvolveslisteningtomultiplevoicesforsocialimpact AT thabisilephumo sappisstakeholderengagementapproachinvolveslisteningtomultiplevoicesforsocialimpact |