Beyond age: Decoding the investment DNA of generations Z and Y in Indonesia
Investment decisions are a matter of how individuals should allocate funds into investment forms that provide future benefits. This paper investigates the impact of financial literacy, perceptions of risk and returns, family background, income, and financial technology proficiency on investment deci...
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LLC "CPC "Business Perspectives"
2024-09-01
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| Series: | Investment Management & Financial Innovations |
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| Online Access: | https://www.businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/20696/IMFI_2024_03_Ovami.pdf |
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| author | Debbi Chyntia Ovami Henny Zurika Lubis Esa Setiana Ita Mustika Sari Wulandari |
| author_facet | Debbi Chyntia Ovami Henny Zurika Lubis Esa Setiana Ita Mustika Sari Wulandari |
| author_sort | Debbi Chyntia Ovami |
| collection | DOAJ |
| description | Investment decisions are a matter of how individuals should allocate funds into investment forms that provide future benefits. This paper investigates the impact of financial literacy, perceptions of risk and returns, family background, income, and financial technology proficiency on investment decisions among Generations Z and Y in Indonesia. This study uses a quantitative approach, using primary data from 240 respondents through purposive sampling. Primary data were collected through a questionnaire survey to collect respondents’ perceptions and investment decisions. The Likert scale assesses indicators by eliciting responses to statements and questions. The Structural Equation Model Partial Least Square (SEM-PLS) approach was employed for analysis utilizing WarpPLS 8.0 software. The results show that financial literacy, risk and return perception, income, and fintech proficiency significantly influence investment decisions (p < 0.05), while family background does not (p > 0.05). In addition, fintech proficiency mediates the effects of financial literacy, risk perception, family background, and income on investment decisions (p < 0.05). These findings suggest that improving financial literacy and fintech skills can lead to better investment decisions among young investors. This study highlights the need for targeted financial education programs and innovative fintech solutions to support informed investment choices. Further research is recommended to explore additional factors influencing investment decisions and to develop strategies to improve financial decision-making in this demographic group. |
| format | Article |
| id | doaj-art-f2cdf274a3f8480faabf223e5efd6701 |
| institution | Kabale University |
| issn | 1810-4967 1812-9358 |
| language | English |
| publishDate | 2024-09-01 |
| publisher | LLC "CPC "Business Perspectives" |
| record_format | Article |
| series | Investment Management & Financial Innovations |
| spelling | doaj-art-f2cdf274a3f8480faabf223e5efd67012025-02-03T10:21:42ZengLLC "CPC "Business Perspectives"Investment Management & Financial Innovations1810-49671812-93582024-09-0121338539810.21511/imfi.21(3).2024.3120696Beyond age: Decoding the investment DNA of generations Z and Y in IndonesiaDebbi Chyntia Ovami0https://orcid.org/0000-0001-9703-4781Henny Zurika Lubis1https://orcid.org/0000-0002-0297-6985Esa Setiana2https://orcid.org/0009-0001-1378-7936Ita Mustika3https://orcid.org/0000-0001-7518-0198Sari Wulandari4https://orcid.org/0009-0005-9704-6332Lecturer, Department of Accounting, Faculty of Economics and Business, Universitas Muslim Nusantara Al-Washliyah [Muslim Nusantara Al-Washliyah University], IndonesiaLecturer, Department of Accounting, Faculty of Economics and Business, Universitas Muhammadiyah Sumatera Utara [Muhammadiyah University of North Sumatera], IndonesiaLecturer, Department of Accounting, Faculty of Economics, Universitas Negeri Medan [State University of Medan], IndonesiaLecturer, Department of Accounting, Faculty of Economics and Business, Universitas Ibnu Sina [Ibnu Sina University], IndonesiaLecturer, Department of Management, Faculty of Economics and Business, Universitas Muslim Nusantara Al-Washliyah [Muslim Nusantara Al-Washliyah University], IndonesiaInvestment decisions are a matter of how individuals should allocate funds into investment forms that provide future benefits. This paper investigates the impact of financial literacy, perceptions of risk and returns, family background, income, and financial technology proficiency on investment decisions among Generations Z and Y in Indonesia. This study uses a quantitative approach, using primary data from 240 respondents through purposive sampling. Primary data were collected through a questionnaire survey to collect respondents’ perceptions and investment decisions. The Likert scale assesses indicators by eliciting responses to statements and questions. The Structural Equation Model Partial Least Square (SEM-PLS) approach was employed for analysis utilizing WarpPLS 8.0 software. The results show that financial literacy, risk and return perception, income, and fintech proficiency significantly influence investment decisions (p < 0.05), while family background does not (p > 0.05). In addition, fintech proficiency mediates the effects of financial literacy, risk perception, family background, and income on investment decisions (p < 0.05). These findings suggest that improving financial literacy and fintech skills can lead to better investment decisions among young investors. This study highlights the need for targeted financial education programs and innovative fintech solutions to support informed investment choices. Further research is recommended to explore additional factors influencing investment decisions and to develop strategies to improve financial decision-making in this demographic group.https://www.businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/20696/IMFI_2024_03_Ovami.pdfgen Ygen ZIndonesiainvestment decisionsSEM-PLS |
| spellingShingle | Debbi Chyntia Ovami Henny Zurika Lubis Esa Setiana Ita Mustika Sari Wulandari Beyond age: Decoding the investment DNA of generations Z and Y in Indonesia Investment Management & Financial Innovations gen Y gen Z Indonesia investment decisions SEM-PLS |
| title | Beyond age: Decoding the investment DNA of generations Z and Y in Indonesia |
| title_full | Beyond age: Decoding the investment DNA of generations Z and Y in Indonesia |
| title_fullStr | Beyond age: Decoding the investment DNA of generations Z and Y in Indonesia |
| title_full_unstemmed | Beyond age: Decoding the investment DNA of generations Z and Y in Indonesia |
| title_short | Beyond age: Decoding the investment DNA of generations Z and Y in Indonesia |
| title_sort | beyond age decoding the investment dna of generations z and y in indonesia |
| topic | gen Y gen Z Indonesia investment decisions SEM-PLS |
| url | https://www.businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/20696/IMFI_2024_03_Ovami.pdf |
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