Data on Swiss public's acceptance and sustainability perceptions of food produced with chemical, digital and mechanical weed control measures and the influence of information source on technology perception in agricultureZenodo

This article describes data from an online survey conducted with the Swiss public from the two biggest language regions (German and French) in Switzerland. The survey was conducted in February 2023. Participants were recruited through a professional panel provider and quotas were used for age, gende...

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Main Authors: Jeanine Ammann, Nadja El Benni, Sandie Masson, Rita Saleh
Format: Article
Language:English
Published: Elsevier 2025-02-01
Series:Data in Brief
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Online Access:http://www.sciencedirect.com/science/article/pii/S2352340924011740
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author Jeanine Ammann
Nadja El Benni
Sandie Masson
Rita Saleh
author_facet Jeanine Ammann
Nadja El Benni
Sandie Masson
Rita Saleh
author_sort Jeanine Ammann
collection DOAJ
description This article describes data from an online survey conducted with the Swiss public from the two biggest language regions (German and French) in Switzerland. The survey was conducted in February 2023. Participants were recruited through a professional panel provider and quotas were used for age, gender and language region. The final sample contained 485 respondents. In the first part of the survey, respondents provided basic sociodemographic information. In the second part, their sustainability perceptions regarding four different weed management practices (full-surface spraying, hoeing machine, spot spraying and precise spraying) were investigated. Respondents were then randomly assigned to one of five experiment groups, in which information on a hoeing and a milking robot was presented, using 5 different information sources (male/female farmer, male/female scientist, no source). Technology perception was assessed using several questions and aspects (e.g. perception of economic, environmental and social sustainability). Finally, respondents answered questions assessing their attitudes towards the perception of farmers, food technology neophobia, chemophobia and the importance of naturalness. The survey can be used and adapted to different contents, aiming to investigate public perception of smart farming technologies and the influence of information sources on technology perception.
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issn 2352-3409
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spelling doaj-art-f222daa926c040199bf08ea9d52d9e382025-01-31T05:11:31ZengElsevierData in Brief2352-34092025-02-0158111212Data on Swiss public's acceptance and sustainability perceptions of food produced with chemical, digital and mechanical weed control measures and the influence of information source on technology perception in agricultureZenodoJeanine Ammann0Nadja El Benni1Sandie Masson2Rita Saleh3Agroscope, Economic Modelling and Policy Analysis Group, Tänikon 1, 8356 Ettenhausen, Switzerland; Corresponding author.Agroscope, Research Division Sustainability Assessment and Agricultural Management, Tänikon 1, 8356 Ettenhausen, SwitzerlandAgroscope, Weed Science for Field Crops Group, Route de Duillier 50, 1260 Nyon, SwitzerlandAgroscope, Socio-Economics Group, Tänikon 1, 8356 Ettenhausen, SwitzerlandThis article describes data from an online survey conducted with the Swiss public from the two biggest language regions (German and French) in Switzerland. The survey was conducted in February 2023. Participants were recruited through a professional panel provider and quotas were used for age, gender and language region. The final sample contained 485 respondents. In the first part of the survey, respondents provided basic sociodemographic information. In the second part, their sustainability perceptions regarding four different weed management practices (full-surface spraying, hoeing machine, spot spraying and precise spraying) were investigated. Respondents were then randomly assigned to one of five experiment groups, in which information on a hoeing and a milking robot was presented, using 5 different information sources (male/female farmer, male/female scientist, no source). Technology perception was assessed using several questions and aspects (e.g. perception of economic, environmental and social sustainability). Finally, respondents answered questions assessing their attitudes towards the perception of farmers, food technology neophobia, chemophobia and the importance of naturalness. The survey can be used and adapted to different contents, aiming to investigate public perception of smart farming technologies and the influence of information sources on technology perception.http://www.sciencedirect.com/science/article/pii/S2352340924011740Public acceptanceSustainability perceptionsWeed controlHerbicide useChemophobiaPerception of farmers
spellingShingle Jeanine Ammann
Nadja El Benni
Sandie Masson
Rita Saleh
Data on Swiss public's acceptance and sustainability perceptions of food produced with chemical, digital and mechanical weed control measures and the influence of information source on technology perception in agricultureZenodo
Data in Brief
Public acceptance
Sustainability perceptions
Weed control
Herbicide use
Chemophobia
Perception of farmers
title Data on Swiss public's acceptance and sustainability perceptions of food produced with chemical, digital and mechanical weed control measures and the influence of information source on technology perception in agricultureZenodo
title_full Data on Swiss public's acceptance and sustainability perceptions of food produced with chemical, digital and mechanical weed control measures and the influence of information source on technology perception in agricultureZenodo
title_fullStr Data on Swiss public's acceptance and sustainability perceptions of food produced with chemical, digital and mechanical weed control measures and the influence of information source on technology perception in agricultureZenodo
title_full_unstemmed Data on Swiss public's acceptance and sustainability perceptions of food produced with chemical, digital and mechanical weed control measures and the influence of information source on technology perception in agricultureZenodo
title_short Data on Swiss public's acceptance and sustainability perceptions of food produced with chemical, digital and mechanical weed control measures and the influence of information source on technology perception in agricultureZenodo
title_sort data on swiss public s acceptance and sustainability perceptions of food produced with chemical digital and mechanical weed control measures and the influence of information source on technology perception in agriculturezenodo
topic Public acceptance
Sustainability perceptions
Weed control
Herbicide use
Chemophobia
Perception of farmers
url http://www.sciencedirect.com/science/article/pii/S2352340924011740
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