Strategic planning as a catalyst for sustainability: A mediated model of strategic intent and formulation in manufacturing SMEs.

Strategic planning as a catalyst for sustainability: A mediated model of strategic intent and formulation in manufacturing SMEs.

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This study examines the influence of Systematic Strategic Planning (SSP) on the Sustainable Performance (SP) of manufacturing Small and Medium Enterprises (SMEs) in Pakistan. Despite SMEs' vital contribution to economic growth, there is limited empirical research on how strategic planning enhan...

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Bibliographic Details
Main Authors: Ahmed Muneeb Mehta, Syeeduz Zafar Qazi, Rasheedul Haque, Abdul Rahman Bin S Senathirajah, Waqas Baig, Rabia Sajjad, Dr Abdul Rauf
Format: Article
Language:English
Published: Public Library of Science (PLoS) 2025-01-01
Series:PLoS ONE
Online Access:https://doi.org/10.1371/journal.pone.0325887
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