CHINESE OUTBOUND TOURISM: NEW CHALLENGES FOR EUROPEAN TOURISM
The growth of China’s outbound tourism is a source of both threats and opportunities for European countries. Therefore, European tourism institutions and companies should focus their attention on this emerging market. The objective of this paper is to analyze the consequences that the boom in Chines...
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| Main Authors: | Rosario Andreu, Enrique Claver, Diego Quer |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
University of Huelva
2013-06-01
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| Series: | Enlightening Tourism: A Pathmaking Journal |
| Subjects: | |
| Online Access: | https://www.uhu.es/publicaciones/ojs/index.php/et/article/view/2097 |
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