Export promotion programs and firm performance: Linking knowledge, commitment, and market strategy to enhance competitiveness

This study examines the association between export promotion programs (EPPs) and export knowledge, commitment, and management perception, examining their relationship with export strategy, competitiveness, and performance, especially for firms in international markets. Using data collected from 287...

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Main Authors: Unggul Heriqbaldi, Miguel Angel Esquivias, WeeYeap Lau, Audrey Friska Cesilia
Format: Article
Language:English
Published: Elsevier 2025-03-01
Series:Journal of Open Innovation: Technology, Market and Complexity
Subjects:
Online Access:http://www.sciencedirect.com/science/article/pii/S2199853125000149
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author Unggul Heriqbaldi
Miguel Angel Esquivias
WeeYeap Lau
Audrey Friska Cesilia
author_facet Unggul Heriqbaldi
Miguel Angel Esquivias
WeeYeap Lau
Audrey Friska Cesilia
author_sort Unggul Heriqbaldi
collection DOAJ
description This study examines the association between export promotion programs (EPPs) and export knowledge, commitment, and management perception, examining their relationship with export strategy, competitiveness, and performance, especially for firms in international markets. Using data collected from 287 Indonesian firms and analyzed using structural equation modeling (SEM), the results show that the export promotion programs are significantly linked with export knowledge and management perception, which are associated with enhanced commitment to global activities. Accordingly, export strategies and competitiveness also show a positive relation, signaling superior performance in exports. The findings highlight the potential role of government support in facilitating global market engagement and identifies key aspects that may help companies succeed in international markets. Companies are encourage to invest more in crucial export resources and knowledge development and build expertise and connections with global markets to facilitate strategic development. Additionally, open innovation is proposed as a potential mechanism through which government and firms can leverage to enhance assistance, knowledge, capabilities, and strategy. Open innovation may potentially enhance firms' capabilities to absorb external knowledge, such as that provided by EPPs, leverage management experience, refine market strategies, and deliver competitive exports.
format Article
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institution Kabale University
issn 2199-8531
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publishDate 2025-03-01
publisher Elsevier
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series Journal of Open Innovation: Technology, Market and Complexity
spelling doaj-art-ed6ff4c30af74a29b968da344ec81fdb2025-01-22T05:41:46ZengElsevierJournal of Open Innovation: Technology, Market and Complexity2199-85312025-03-01111100479Export promotion programs and firm performance: Linking knowledge, commitment, and market strategy to enhance competitivenessUnggul Heriqbaldi0Miguel Angel Esquivias1WeeYeap Lau2Audrey Friska Cesilia3Faculty of Economics and Business, Universitas Airlangga, Surabaya 60268, IndonesiaFaculty of Economics and Business, Universitas Airlangga, Surabaya 60268, Indonesia; Corresponding author.Department of Decision Science, Universiti Malaya, Kuala Lumpur 50603, MalaysiaFaculty of Economics and Business, Universitas Airlangga, Surabaya 60268, IndonesiaThis study examines the association between export promotion programs (EPPs) and export knowledge, commitment, and management perception, examining their relationship with export strategy, competitiveness, and performance, especially for firms in international markets. Using data collected from 287 Indonesian firms and analyzed using structural equation modeling (SEM), the results show that the export promotion programs are significantly linked with export knowledge and management perception, which are associated with enhanced commitment to global activities. Accordingly, export strategies and competitiveness also show a positive relation, signaling superior performance in exports. The findings highlight the potential role of government support in facilitating global market engagement and identifies key aspects that may help companies succeed in international markets. Companies are encourage to invest more in crucial export resources and knowledge development and build expertise and connections with global markets to facilitate strategic development. Additionally, open innovation is proposed as a potential mechanism through which government and firms can leverage to enhance assistance, knowledge, capabilities, and strategy. Open innovation may potentially enhance firms' capabilities to absorb external knowledge, such as that provided by EPPs, leverage management experience, refine market strategies, and deliver competitive exports.http://www.sciencedirect.com/science/article/pii/S2199853125000149Export promotionExport commitmentFirm performanceCompetitivenessKnowledgeInternational market strategy
spellingShingle Unggul Heriqbaldi
Miguel Angel Esquivias
WeeYeap Lau
Audrey Friska Cesilia
Export promotion programs and firm performance: Linking knowledge, commitment, and market strategy to enhance competitiveness
Journal of Open Innovation: Technology, Market and Complexity
Export promotion
Export commitment
Firm performance
Competitiveness
Knowledge
International market strategy
title Export promotion programs and firm performance: Linking knowledge, commitment, and market strategy to enhance competitiveness
title_full Export promotion programs and firm performance: Linking knowledge, commitment, and market strategy to enhance competitiveness
title_fullStr Export promotion programs and firm performance: Linking knowledge, commitment, and market strategy to enhance competitiveness
title_full_unstemmed Export promotion programs and firm performance: Linking knowledge, commitment, and market strategy to enhance competitiveness
title_short Export promotion programs and firm performance: Linking knowledge, commitment, and market strategy to enhance competitiveness
title_sort export promotion programs and firm performance linking knowledge commitment and market strategy to enhance competitiveness
topic Export promotion
Export commitment
Firm performance
Competitiveness
Knowledge
International market strategy
url http://www.sciencedirect.com/science/article/pii/S2199853125000149
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AT weeyeaplau exportpromotionprogramsandfirmperformancelinkingknowledgecommitmentandmarketstrategytoenhancecompetitiveness
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