MARKETING IN EDUCATION: TRENDS IN PRACTICE AND RESEARCH
The purpose of the article is to analyze which marketing tools are most important for higher education and can be used for effective administrative, financial and economic activities of universities. The article presented the trends in the development of education marketing in Russia, describes the...
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Main Author: | ZAHAROVA Inna |
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Format: | Article |
Language: | English |
Published: |
Moscow Polytechnic University
2018-07-01
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Series: | Высшее образование в России |
Subjects: | |
Online Access: | https://vovr.elpub.ru/jour/article/view/1288 |
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