Are YouTube™ and TikTok™ videos useful as educational tool for patients with cleft lip and palate?

ABSTRACT Objective: To evaluate the quality of YouTube™ and TikTok™ videos as educational tools for patients with cleft lip and palate (CLP) as regards their care, and multidisciplinary treatment. Methods: Videos were searched on YouTube™ and TikTok™ using four keywords. The reliability and quali...

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Main Authors: José Dilson Alves de OLIVEIRA JÚNIOR, Anna Vitória Mendes Viana SILVA, Carina Cristina MONTALVANY-ANTONUCCI, Gabriele Andrade MAIA, Kamila Rodrigues Junqueira CARVALHO, Soraia MACARI
Format: Article
Language:English
Published: Dental Press Editora 2025-01-01
Series:Dental Press Journal of Orthodontics
Subjects:
Online Access:http://www.scielo.br/scielo.php?script=sci_arttext&pid=S2176-94512024000600306&lng=en&tlng=en
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author José Dilson Alves de OLIVEIRA JÚNIOR
Anna Vitória Mendes Viana SILVA
Carina Cristina MONTALVANY-ANTONUCCI
Gabriele Andrade MAIA
Kamila Rodrigues Junqueira CARVALHO
Soraia MACARI
author_facet José Dilson Alves de OLIVEIRA JÚNIOR
Anna Vitória Mendes Viana SILVA
Carina Cristina MONTALVANY-ANTONUCCI
Gabriele Andrade MAIA
Kamila Rodrigues Junqueira CARVALHO
Soraia MACARI
author_sort José Dilson Alves de OLIVEIRA JÚNIOR
collection DOAJ
description ABSTRACT Objective: To evaluate the quality of YouTube™ and TikTok™ videos as educational tools for patients with cleft lip and palate (CLP) as regards their care, and multidisciplinary treatment. Methods: Videos were searched on YouTube™ and TikTok™ using four keywords. The reliability and quality of the first 60 videos for each keyword and platform were analyzed. The following variables were analyzed: the source, distribution, and purpose of the videos, the general and audiovisual quality of the videos, and their main subject. The study’s covariates were cleft classification, dental treatment, pre-surgical orthopedic treatments, surgical and medical treatments. Results: Of the 480 videos selected, 303 videos were evaluated (177 excluded due to the exclusion criteria). TikTok™ emerged as the most frequently accessed platform, recording a greater number of views and likes. YouTube™ stood out for its availability of longer and more comprehensive videos, in terms of content. On YouTube™ the majority of videos were produced by academic/health and medical organizations, predominantly aimed at educational purposes; whereas on TikTok™ prevailed the production of individual and personal content geared toward informational purposes. On both platforms, the videos proved to be of low quality. YouTube™ videos from individual sources and organizations were associated with medium and low quality, respectively. Additionally, YouTube™ videos of shorter duration were of lower quality. TikTok™ videos had lower overall quality, especially those produced individually, regardless of associations. Conclusions: YouTube™ and TikTok™ exhibited predominantly low-quality videos, suggesting they are not suitable as educational tools to guide patients with CLP for their multidisciplinary treatment.
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series Dental Press Journal of Orthodontics
spelling doaj-art-e2057bc0cc5f4f27bafdbfe5c695c8572025-01-21T07:39:27ZengDental Press EditoraDental Press Journal of Orthodontics2177-67092025-01-0129610.1590/2177-6709.29.6.e2424151.oarAre YouTube™ and TikTok™ videos useful as educational tool for patients with cleft lip and palate?José Dilson Alves de OLIVEIRA JÚNIORhttps://orcid.org/0009-0003-8654-6046Anna Vitória Mendes Viana SILVAhttps://orcid.org/0000-0002-1867-2126Carina Cristina MONTALVANY-ANTONUCCIhttps://orcid.org/0000-0002-4977-2752Gabriele Andrade MAIAhttps://orcid.org/0000-0002-1604-3449Kamila Rodrigues Junqueira CARVALHOhttps://orcid.org/0000-0003-3144-0570Soraia MACARIhttps://orcid.org/0000-0001-7643-6589ABSTRACT Objective: To evaluate the quality of YouTube™ and TikTok™ videos as educational tools for patients with cleft lip and palate (CLP) as regards their care, and multidisciplinary treatment. Methods: Videos were searched on YouTube™ and TikTok™ using four keywords. The reliability and quality of the first 60 videos for each keyword and platform were analyzed. The following variables were analyzed: the source, distribution, and purpose of the videos, the general and audiovisual quality of the videos, and their main subject. The study’s covariates were cleft classification, dental treatment, pre-surgical orthopedic treatments, surgical and medical treatments. Results: Of the 480 videos selected, 303 videos were evaluated (177 excluded due to the exclusion criteria). TikTok™ emerged as the most frequently accessed platform, recording a greater number of views and likes. YouTube™ stood out for its availability of longer and more comprehensive videos, in terms of content. On YouTube™ the majority of videos were produced by academic/health and medical organizations, predominantly aimed at educational purposes; whereas on TikTok™ prevailed the production of individual and personal content geared toward informational purposes. On both platforms, the videos proved to be of low quality. YouTube™ videos from individual sources and organizations were associated with medium and low quality, respectively. Additionally, YouTube™ videos of shorter duration were of lower quality. TikTok™ videos had lower overall quality, especially those produced individually, regardless of associations. Conclusions: YouTube™ and TikTok™ exhibited predominantly low-quality videos, suggesting they are not suitable as educational tools to guide patients with CLP for their multidisciplinary treatment.http://www.scielo.br/scielo.php?script=sci_arttext&pid=S2176-94512024000600306&lng=en&tlng=enCleft lipCleft palateSocial mediaTreatment outcomeDental health educationHealth care
spellingShingle José Dilson Alves de OLIVEIRA JÚNIOR
Anna Vitória Mendes Viana SILVA
Carina Cristina MONTALVANY-ANTONUCCI
Gabriele Andrade MAIA
Kamila Rodrigues Junqueira CARVALHO
Soraia MACARI
Are YouTube™ and TikTok™ videos useful as educational tool for patients with cleft lip and palate?
Dental Press Journal of Orthodontics
Cleft lip
Cleft palate
Social media
Treatment outcome
Dental health education
Health care
title Are YouTube™ and TikTok™ videos useful as educational tool for patients with cleft lip and palate?
title_full Are YouTube™ and TikTok™ videos useful as educational tool for patients with cleft lip and palate?
title_fullStr Are YouTube™ and TikTok™ videos useful as educational tool for patients with cleft lip and palate?
title_full_unstemmed Are YouTube™ and TikTok™ videos useful as educational tool for patients with cleft lip and palate?
title_short Are YouTube™ and TikTok™ videos useful as educational tool for patients with cleft lip and palate?
title_sort are youtube™ and tiktok™ videos useful as educational tool for patients with cleft lip and palate
topic Cleft lip
Cleft palate
Social media
Treatment outcome
Dental health education
Health care
url http://www.scielo.br/scielo.php?script=sci_arttext&pid=S2176-94512024000600306&lng=en&tlng=en
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