The Internationalisation Process of an E-Commerce Entrepreneurial Firm: The Inward-Outward Internationalisation and the Development of Knowledge

Objective: The article aims at the description of the internationalisation process of an entrepreneurial e-commerce trading firm, depicting the course and mechanism of the process. Research Design & Methods: The explorative research is a single case study of three internationalising e-stores...

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Bibliographic Details
Main Authors: Magdalena Grochal-Brejdak, Maja Szymura-Tyc
Format: Article
Language:English
Published: Cracow University of Economics 2018-12-01
Series:Entrepreneurial Business and Economics Review
Subjects:
Online Access:https://eber.uek.krakow.pl/index.php/eber/article/view/475
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