The battle of the Zé Gotinhas: The schismogenesis of images and political audiences on Brazilian social media
Abstract: Centring on a dispute between different versions of an icon of public health and immunization policies in Brazil, we explore the analytic potential of the rival images and their embedding in a dynamic structure of long-term schismogenesis fed by former president Jair Bolsonaro, his politic...
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Main Authors: | Kelly Cristiane da Silva, Fábio de Oliveira Martins |
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Format: | Article |
Language: | English |
Published: |
Associação Brasileira de Antropologia
2025-01-01
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Series: | Vibrant: Virtual Brazilian Anthropology |
Subjects: | |
Online Access: | http://www.scielo.br/scielo.php?script=sci_arttext&pid=S1809-43412024000101012&lng=en&tlng=en |
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