The Organizational Culture and Innovation of Enterprises in the Era of the Fourth Industrial Revolution

The fourth industrial revolution, characterized by the development of advanced technologies such as artificial intelligence, the Internet of Things and automation, is radically changing the context of functioning of modern enterprises. In this environment, innovation is a key element of competitive...

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Main Authors: Protasiewicz Anna, Zalesko Elzbieta
Format: Article
Language:English
Published: Sciendo 2024-12-01
Series:Studies in Logic, Grammar and Rhetoric
Subjects:
Online Access:https://doi.org/10.2478/slgr-2024-0033
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author Protasiewicz Anna
Zalesko Elzbieta
author_facet Protasiewicz Anna
Zalesko Elzbieta
author_sort Protasiewicz Anna
collection DOAJ
description The fourth industrial revolution, characterized by the development of advanced technologies such as artificial intelligence, the Internet of Things and automation, is radically changing the context of functioning of modern enterprises. In this environment, innovation is a key element of competitive advantage, and organizational culture is one of the fundamental factors enabling effective implementation of innovations. The aim of this article is to analyze the role of organizational culture as a catalyst for innovation in enterprises in the era of Industry 4.0. The paper discusses the basic elements of organizational culture, such as openness to change, cooperation between teams and organizational flexibility, which are of key importance in innovation processes. On this basis, conclusions are formulated regarding the impact of organizational culture on the ability of enterprises to compete and develop in a dynamically changing economic environment. The study has a theoretical and empirical character. For the research, the authors used the descriptive method with elements of statistical data analysis. The analysis was based on reports of such institutions as the World Economic Forum, McKinsey and secondary data regarding Polish enterprises.
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spelling doaj-art-d8b98354883f48268b853ce1703f7b0f2025-01-20T11:10:12ZengSciendoStudies in Logic, Grammar and Rhetoric2199-60592024-12-0169166168110.2478/slgr-2024-0033The Organizational Culture and Innovation of Enterprises in the Era of the Fourth Industrial RevolutionProtasiewicz Anna0Zalesko Elzbieta1University of Bialystok, Bialystok, PolandUniversity of Bialystok, Bialystok, PolandThe fourth industrial revolution, characterized by the development of advanced technologies such as artificial intelligence, the Internet of Things and automation, is radically changing the context of functioning of modern enterprises. In this environment, innovation is a key element of competitive advantage, and organizational culture is one of the fundamental factors enabling effective implementation of innovations. The aim of this article is to analyze the role of organizational culture as a catalyst for innovation in enterprises in the era of Industry 4.0. The paper discusses the basic elements of organizational culture, such as openness to change, cooperation between teams and organizational flexibility, which are of key importance in innovation processes. On this basis, conclusions are formulated regarding the impact of organizational culture on the ability of enterprises to compete and develop in a dynamically changing economic environment. The study has a theoretical and empirical character. For the research, the authors used the descriptive method with elements of statistical data analysis. The analysis was based on reports of such institutions as the World Economic Forum, McKinsey and secondary data regarding Polish enterprises.https://doi.org/10.2478/slgr-2024-0033organizational cultureinnovative culturetechnological revolutionindustry 4.0innovationenterprise
spellingShingle Protasiewicz Anna
Zalesko Elzbieta
The Organizational Culture and Innovation of Enterprises in the Era of the Fourth Industrial Revolution
Studies in Logic, Grammar and Rhetoric
organizational culture
innovative culture
technological revolution
industry 4.0
innovation
enterprise
title The Organizational Culture and Innovation of Enterprises in the Era of the Fourth Industrial Revolution
title_full The Organizational Culture and Innovation of Enterprises in the Era of the Fourth Industrial Revolution
title_fullStr The Organizational Culture and Innovation of Enterprises in the Era of the Fourth Industrial Revolution
title_full_unstemmed The Organizational Culture and Innovation of Enterprises in the Era of the Fourth Industrial Revolution
title_short The Organizational Culture and Innovation of Enterprises in the Era of the Fourth Industrial Revolution
title_sort organizational culture and innovation of enterprises in the era of the fourth industrial revolution
topic organizational culture
innovative culture
technological revolution
industry 4.0
innovation
enterprise
url https://doi.org/10.2478/slgr-2024-0033
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