Tackling hate speech online: The effect of counter-speech on subsequent bystander behavioral intentions

Counter-speech is considered a promising tool to address hate speech online, notably, by promoting bystander reactions that could attenuate the prevalence or further dissemination of hate. However, it remains unclear which types of counter-speech are most effective in attaining these goals and whic...

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Bibliographic Details
Main Authors: Yue Jia, Sandy Schumann
Format: Article
Language:English
Published: Masaryk University 2025-01-01
Series:Cyberpsychology: Journal of Psychosocial Research on Cyberpspace
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Online Access:https://cyberpsychology.eu/article/view/38275
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Summary:Counter-speech is considered a promising tool to address hate speech online, notably, by promoting bystander reactions that could attenuate the prevalence or further dissemination of hate. However, it remains unclear which types of counter-speech are most effective in attaining these goals and which might backfire. Advancing the literature, we examined the effect of four types of counter-speech (i.e., educating the perpetrator, calling on others to intervene, diverting the conversation, and abusing the perpetrator) on a range of bystander behavioral intentions in an experimental study (N = 250, UK-based adults). Overall, counter-speech did not affect bystanders’ subsequent responses to hate speech. Having said this, as expected, diversionary counter-speech increased intentions to ignore hate speech, which suggests unintended consequences. The study illustrates that counter-speech may not be sufficiently impactful in regulating bystanders’ reactions to hate speech online.
ISSN:1802-7962