Competitive Intelligence in the Tourism Sector, with special focus on Southern Europe
The current organisational environment is characterised by rapid change. This means that if businesses want to survive, they must stay abreast of these changes so as to take the most appropriate and riskminimizing decisions. This can only be done if the decision makers have access to Intelligent...
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| Format: | Article |
| Language: | English |
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University of Algarve, ESGHT/CINTURS
2016-01-01
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| Series: | Tourism & Management Studies |
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| Online Access: | https://tmstudies.net/index.php/ectms/article/view/843/pdf_13 |
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| author | Gisela Casado Salguero José A. Jiménez Quintero |
| author_facet | Gisela Casado Salguero José A. Jiménez Quintero |
| author_sort | Gisela Casado Salguero |
| collection | DOAJ |
| description | The current organisational environment is characterised by rapid
change. This means that if businesses want to survive, they must stay
abreast of these changes so as to take the most appropriate and riskminimizing decisions.
This can only be done if the decision makers have access to Intelligent
Information. To obtain this information, it is necessary to have
structured processes of Competitive Intelligence in place. Large
businesses have been doing this for years, and now more and more
small and mediums business are doing it too.
In this paper, an analysis will be carried out of the implementation of
these Competitive Intelligence processes in hotels in the Costa del Sol -
a valued beach holiday destination on a European level. Despite strong
competition from other such destinations, the Costa de Sol attracts
millions of sun-seeking holiday-makers, as well as more and more
visitors from other tourism sectors, such as sport and culture. |
| format | Article |
| id | doaj-art-d4a9cde2eb934d85b776298834a465e3 |
| institution | Kabale University |
| issn | 2182-8466 |
| language | English |
| publishDate | 2016-01-01 |
| publisher | University of Algarve, ESGHT/CINTURS |
| record_format | Article |
| series | Tourism & Management Studies |
| spelling | doaj-art-d4a9cde2eb934d85b776298834a465e32025-02-03T00:07:49ZengUniversity of Algarve, ESGHT/CINTURSTourism & Management Studies2182-84662016-01-0112113614410.18089/tms.2016.12114Competitive Intelligence in the Tourism Sector, with special focus on Southern EuropeGisela Casado Salguero0José A. Jiménez Quintero1University of Málaga, Department of Economics and Business Administration, 29013, Málaga, SpainUniversity of Málaga, Department of Economics and Business Administration, Campus El Ejido s/n. 29013, Málaga, SpainThe current organisational environment is characterised by rapid change. This means that if businesses want to survive, they must stay abreast of these changes so as to take the most appropriate and riskminimizing decisions. This can only be done if the decision makers have access to Intelligent Information. To obtain this information, it is necessary to have structured processes of Competitive Intelligence in place. Large businesses have been doing this for years, and now more and more small and mediums business are doing it too. In this paper, an analysis will be carried out of the implementation of these Competitive Intelligence processes in hotels in the Costa del Sol - a valued beach holiday destination on a European level. Despite strong competition from other such destinations, the Costa de Sol attracts millions of sun-seeking holiday-makers, as well as more and more visitors from other tourism sectors, such as sport and culture.https://tmstudies.net/index.php/ectms/article/view/843/pdf_13competitive intelligencedecision makinghospitalityenvironmentstrategic management |
| spellingShingle | Gisela Casado Salguero José A. Jiménez Quintero Competitive Intelligence in the Tourism Sector, with special focus on Southern Europe Tourism & Management Studies competitive intelligence decision making hospitality environment strategic management |
| title | Competitive Intelligence in the Tourism Sector, with special focus on Southern Europe |
| title_full | Competitive Intelligence in the Tourism Sector, with special focus on Southern Europe |
| title_fullStr | Competitive Intelligence in the Tourism Sector, with special focus on Southern Europe |
| title_full_unstemmed | Competitive Intelligence in the Tourism Sector, with special focus on Southern Europe |
| title_short | Competitive Intelligence in the Tourism Sector, with special focus on Southern Europe |
| title_sort | competitive intelligence in the tourism sector with special focus on southern europe |
| topic | competitive intelligence decision making hospitality environment strategic management |
| url | https://tmstudies.net/index.php/ectms/article/view/843/pdf_13 |
| work_keys_str_mv | AT giselacasadosalguero competitiveintelligenceinthetourismsectorwithspecialfocusonsoutherneurope AT joseajimenezquintero competitiveintelligenceinthetourismsectorwithspecialfocusonsoutherneurope |