SOCIAL TECHNOLOGY OF UNIVERSITY INTERACTION MANAGEMENT WITH STAKEHOLDERS AS A TOOL FOR INCREASING COMPETITIVENESS

The article has been devoted to the possibilities of using an interdisciplinary approach of sociology of management to adapt the management system of an organization of high education to the challenges of the «external» and «internal» environment using the potential of the theory of stakeholders in...

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Main Author: T. Bolshunova
Format: Article
Language:English
Published: Publishing House of the State University of Management 2019-06-01
Series:Вестник университета
Subjects:
Online Access:https://vestnik.guu.ru/jour/article/view/1524
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author T. Bolshunova
author_facet T. Bolshunova
author_sort T. Bolshunova
collection DOAJ
description The article has been devoted to the possibilities of using an interdisciplinary approach of sociology of management to adapt the management system of an organization of high education to the challenges of the «external» and «internal» environment using the potential of the theory of stakeholders in order to harmonize interests and increase competitiveness. The necessity of using the basic elements of this theory in management practice has been substantiated. As an experiment, an experience in the development and implementation of social technology for the organization of interaction of Lipetsk State Technical University with stakeholders has been adduced. The algorithm, principles and tasks of interaction of the educational organization with stakeholders and its place in the strategic management of the University have been described. The possibilities of using the theory of stakeholders in the strategic management of the University have been considered.
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institution Kabale University
issn 1816-4277
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publishDate 2019-06-01
publisher Publishing House of the State University of Management
record_format Article
series Вестник университета
spelling doaj-art-cee7742f6b484b1f91d149cb632d96142025-02-04T08:28:00ZengPublishing House of the State University of ManagementВестник университета1816-42772686-84152019-06-010616116710.26425/1816-4277-2019-6-161-1671412SOCIAL TECHNOLOGY OF UNIVERSITY INTERACTION MANAGEMENT WITH STAKEHOLDERS AS A TOOL FOR INCREASING COMPETITIVENESST. Bolshunova0Lipetsk State Technical UniversityThe article has been devoted to the possibilities of using an interdisciplinary approach of sociology of management to adapt the management system of an organization of high education to the challenges of the «external» and «internal» environment using the potential of the theory of stakeholders in order to harmonize interests and increase competitiveness. The necessity of using the basic elements of this theory in management practice has been substantiated. As an experiment, an experience in the development and implementation of social technology for the organization of interaction of Lipetsk State Technical University with stakeholders has been adduced. The algorithm, principles and tasks of interaction of the educational organization with stakeholders and its place in the strategic management of the University have been described. The possibilities of using the theory of stakeholders in the strategic management of the University have been considered.https://vestnik.guu.ru/jour/article/view/1524stakeholder theorysocial technologyorganization of interactionmanagement strategystagesprinciplesobjectives
spellingShingle T. Bolshunova
SOCIAL TECHNOLOGY OF UNIVERSITY INTERACTION MANAGEMENT WITH STAKEHOLDERS AS A TOOL FOR INCREASING COMPETITIVENESS
Вестник университета
stakeholder theory
social technology
organization of interaction
management strategy
stages
principles
objectives
title SOCIAL TECHNOLOGY OF UNIVERSITY INTERACTION MANAGEMENT WITH STAKEHOLDERS AS A TOOL FOR INCREASING COMPETITIVENESS
title_full SOCIAL TECHNOLOGY OF UNIVERSITY INTERACTION MANAGEMENT WITH STAKEHOLDERS AS A TOOL FOR INCREASING COMPETITIVENESS
title_fullStr SOCIAL TECHNOLOGY OF UNIVERSITY INTERACTION MANAGEMENT WITH STAKEHOLDERS AS A TOOL FOR INCREASING COMPETITIVENESS
title_full_unstemmed SOCIAL TECHNOLOGY OF UNIVERSITY INTERACTION MANAGEMENT WITH STAKEHOLDERS AS A TOOL FOR INCREASING COMPETITIVENESS
title_short SOCIAL TECHNOLOGY OF UNIVERSITY INTERACTION MANAGEMENT WITH STAKEHOLDERS AS A TOOL FOR INCREASING COMPETITIVENESS
title_sort social technology of university interaction management with stakeholders as a tool for increasing competitiveness
topic stakeholder theory
social technology
organization of interaction
management strategy
stages
principles
objectives
url https://vestnik.guu.ru/jour/article/view/1524
work_keys_str_mv AT tbolshunova socialtechnologyofuniversityinteractionmanagementwithstakeholdersasatoolforincreasingcompetitiveness