Synergistic effect in alignment between business environment scanning strategy and IT strategy in enterprises
This paper aims to confirm the hypothesis of synergistic effect of alignment of business environment scanning strategy with IT strategy on market performance in large and medium-sized enterprises in Poland. A model of alignment of the strategies of business environment scanning and IT in the ent...
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Format: | Article |
Language: | English |
Published: |
University of Algarve, ESGHT/CINTURS
2013-01-01
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Series: | Tourism & Management Studies |
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Online Access: | https://tmstudies.net/index.php/ectms/article/view/556/937 |
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author | Dorota Jelonek |
author_facet | Dorota Jelonek |
author_sort | Dorota Jelonek |
collection | DOAJ |
description | This paper aims to confirm the hypothesis of synergistic effect of
alignment of business environment scanning strategy with IT strategy
on market performance in large and medium-sized enterprises in
Poland. A model of alignment of the strategies of business
environment scanning and IT in the enterprises was used to verify the
following hypothesis: “Alignment between business environment
scanning strategy and IT strategy affects market performance in the
enterprise more significantly compared to these strategies considered
individually”.
The paper is divided into two parts. Firstly, it briefly reviews the
literature regarding alignment, business environment scanning and IT.
Secondly, a conceptual model of strategic alignment of business
environment scanning strategy with IT strategy is presented and
verified. |
format | Article |
id | doaj-art-cee5dde30f614d429a22b3acb423cea2 |
institution | Kabale University |
issn | 2182-8466 |
language | English |
publishDate | 2013-01-01 |
publisher | University of Algarve, ESGHT/CINTURS |
record_format | Article |
series | Tourism & Management Studies |
spelling | doaj-art-cee5dde30f614d429a22b3acb423cea22025-02-02T11:01:53ZengUniversity of Algarve, ESGHT/CINTURSTourism & Management Studies2182-84662013-01-0191116120Synergistic effect in alignment between business environment scanning strategy and IT strategy in enterprisesDorota Jelonek0Czestochowa University of Technology, Faculty of Management, PolandThis paper aims to confirm the hypothesis of synergistic effect of alignment of business environment scanning strategy with IT strategy on market performance in large and medium-sized enterprises in Poland. A model of alignment of the strategies of business environment scanning and IT in the enterprises was used to verify the following hypothesis: “Alignment between business environment scanning strategy and IT strategy affects market performance in the enterprise more significantly compared to these strategies considered individually”. The paper is divided into two parts. Firstly, it briefly reviews the literature regarding alignment, business environment scanning and IT. Secondly, a conceptual model of strategic alignment of business environment scanning strategy with IT strategy is presented and verified.https://tmstudies.net/index.php/ectms/article/view/556/937business environment scanning strategyit strategyalignmententerprise’s market performanceconfirmatory factor analysis |
spellingShingle | Dorota Jelonek Synergistic effect in alignment between business environment scanning strategy and IT strategy in enterprises Tourism & Management Studies business environment scanning strategy it strategy alignment enterprise’s market performance confirmatory factor analysis |
title | Synergistic effect in alignment between business environment scanning strategy and IT strategy in enterprises |
title_full | Synergistic effect in alignment between business environment scanning strategy and IT strategy in enterprises |
title_fullStr | Synergistic effect in alignment between business environment scanning strategy and IT strategy in enterprises |
title_full_unstemmed | Synergistic effect in alignment between business environment scanning strategy and IT strategy in enterprises |
title_short | Synergistic effect in alignment between business environment scanning strategy and IT strategy in enterprises |
title_sort | synergistic effect in alignment between business environment scanning strategy and it strategy in enterprises |
topic | business environment scanning strategy it strategy alignment enterprise’s market performance confirmatory factor analysis |
url | https://tmstudies.net/index.php/ectms/article/view/556/937 |
work_keys_str_mv | AT dorotajelonek synergisticeffectinalignmentbetweenbusinessenvironmentscanningstrategyanditstrategyinenterprises |