THE MODERN COMMUNICATION MANAGEMENT AND IMAGE MAKING IN THE UNITED NATIONS: THE WAYS TO EVALUATE THE COMMUNICATION EFFECTIVENESS
The article is dedicated to the problems of effectiveness of United Nations communication, aimed to gain a positive image of the Organization. The author gives the detailed analyses of the specific of United nations communication and public information system, describes the main changes in the resul...
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Format: | Article |
Language: | English |
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Publishing House of the State University of Management
2016-04-01
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Series: | Вестник университета |
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Online Access: | https://vestnik.guu.ru/jour/article/view/198 |
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author | T. Shchors |
author_facet | T. Shchors |
author_sort | T. Shchors |
collection | DOAJ |
description | The article is dedicated to the problems of effectiveness of United Nations communication, aimed to gain a positive image of the Organization. The author gives the detailed analyses of the specific of United nations communication and public information system, describes the main changes in the result of the United nations reform, the main characteristics of new strategic approach to communication and self-evaluation as a method of evaluation of communication results. |
format | Article |
id | doaj-art-ced521f2bb6c405ab3e4d5d302b43c63 |
institution | Kabale University |
issn | 1816-4277 2686-8415 |
language | English |
publishDate | 2016-04-01 |
publisher | Publishing House of the State University of Management |
record_format | Article |
series | Вестник университета |
spelling | doaj-art-ced521f2bb6c405ab3e4d5d302b43c632025-02-04T08:27:44ZengPublishing House of the State University of ManagementВестник университета1816-42772686-84152016-04-0104235238198THE MODERN COMMUNICATION MANAGEMENT AND IMAGE MAKING IN THE UNITED NATIONS: THE WAYS TO EVALUATE THE COMMUNICATION EFFECTIVENESST. Shchors0ФГБОУ ВО «Российский государственный гуманитарный университет»The article is dedicated to the problems of effectiveness of United Nations communication, aimed to gain a positive image of the Organization. The author gives the detailed analyses of the specific of United nations communication and public information system, describes the main changes in the result of the United nations reform, the main characteristics of new strategic approach to communication and self-evaluation as a method of evaluation of communication results.https://vestnik.guu.ru/jour/article/view/198коммуникацияобщественная информацияорганизация объединенных нацийимиджэффективность коммуникацииуправление коммуникациейоценкареформасамооценка |
spellingShingle | T. Shchors THE MODERN COMMUNICATION MANAGEMENT AND IMAGE MAKING IN THE UNITED NATIONS: THE WAYS TO EVALUATE THE COMMUNICATION EFFECTIVENESS Вестник университета коммуникация общественная информация организация объединенных наций имидж эффективность коммуникации управление коммуникацией оценка реформа самооценка |
title | THE MODERN COMMUNICATION MANAGEMENT AND IMAGE MAKING IN THE UNITED NATIONS: THE WAYS TO EVALUATE THE COMMUNICATION EFFECTIVENESS |
title_full | THE MODERN COMMUNICATION MANAGEMENT AND IMAGE MAKING IN THE UNITED NATIONS: THE WAYS TO EVALUATE THE COMMUNICATION EFFECTIVENESS |
title_fullStr | THE MODERN COMMUNICATION MANAGEMENT AND IMAGE MAKING IN THE UNITED NATIONS: THE WAYS TO EVALUATE THE COMMUNICATION EFFECTIVENESS |
title_full_unstemmed | THE MODERN COMMUNICATION MANAGEMENT AND IMAGE MAKING IN THE UNITED NATIONS: THE WAYS TO EVALUATE THE COMMUNICATION EFFECTIVENESS |
title_short | THE MODERN COMMUNICATION MANAGEMENT AND IMAGE MAKING IN THE UNITED NATIONS: THE WAYS TO EVALUATE THE COMMUNICATION EFFECTIVENESS |
title_sort | modern communication management and image making in the united nations the ways to evaluate the communication effectiveness |
topic | коммуникация общественная информация организация объединенных наций имидж эффективность коммуникации управление коммуникацией оценка реформа самооценка |
url | https://vestnik.guu.ru/jour/article/view/198 |
work_keys_str_mv | AT tshchors themoderncommunicationmanagementandimagemakingintheunitednationsthewaystoevaluatethecommunicationeffectiveness AT tshchors moderncommunicationmanagementandimagemakingintheunitednationsthewaystoevaluatethecommunicationeffectiveness |