ENHANCING CUSTOMERS’ ESG INVESTMENTS: KEY FACTORS SHAPING FINANCIAL ADVISORS’ RECOMMENDATIONS

This research explores the factors that shape financial advisors’ intentions to recommend Environmental, Social, and Governance (ESG) financial products to their clients. To address this, a survey was conducted among financial advisors from a leading European bank. The study draws on Ajzen’s [(1985)...

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Bibliographic Details
Main Authors: PAOLA BONGINI, DORIANA CUCINELLI, MONICA ROSSOLINI
Format: Article
Language:English
Published: World Scientific Publishing 2025-06-01
Series:Journal of Financial Management, Markets and Institutions
Subjects:
Online Access:https://www.worldscientific.com/doi/10.1142/S2282717X25500021
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