INVESTIGATION OF THE EFFECT OF SOCIAL MEDIA MARKETING ON DOCTOR BRANDING IN THE HEALTH SECTOR

In this research, it was conducted to examine the effect of social media marketing on doctor branding. In line with the purpose of the research; 547 people selected by simple random sampling method among the students continuing their education at the university constitute the research sample group a...

Full description

Saved in:
Bibliographic Details
Main Authors: Fatma Nuray Kuşcu, Yunus Emre Öztürk, Ali Göde
Format: Article
Language:English
Published: Mehmet Akif Ersoy University 2023-11-01
Series:Mehmet Akif Ersoy Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi
Subjects:
Online Access:https://dergipark.org.tr/en/download/article-file/3083433
Tags: Add Tag
No Tags, Be the first to tag this record!

Similar Items