The use of social media by three political parties during South Africa’s 2014 general election

Since the first democratic election in South Africa in 1994, electoral campaigns have changed significantly, largely due to social media, which now play a vital role in influencing voters throughout the world. This study examines the social media campaigns of three major South African political par...

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Bibliographic Details
Main Author: Samuel Umoh Uwem
Format: Article
Language:English
Published: UJ Press 2023-01-01
Series:Digital Policy Studies
Subjects:
Online Access:https://journals.uj.ac.za/index.php/dps/article/view/2279
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