Sales Forecasting in the Context of Seasonal Activities and Company Sustainable Growth

Sales Forecasting in the Context of Seasonal Activities and Company Sustainable Growth

The paper presents the use of the “time series model” to forecast the quarterly and yearly sales for a company with business seasonality. These sales forecasts will represent the fundamental basis for estimating the external financing, using the percentage to sales method. Sales growth rates are...

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Bibliographic Details
Main Authors: Ion Stancu, Dumitra Stancu, Dalina Dumitrescu, Andrei Tinca
Format: Article
Language:English
Published: Editura ASE 2015-08-01
Series:Amfiteatru Economic
Subjects:
sales forecasting
quantitative forecasting methods
qualitative forecasting methods
additional capital requirements
sustainable growth
Online Access:http://www.amfiteatrueconomic.ro/ArticolEN.aspx?CodArticol=2451
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Summary:The paper presents the use of the “time series model” to forecast the quarterly and yearly sales for a company with business seasonality. These sales forecasts will represent the fundamental basis for estimating the external financing, using the percentage to sales method. Sales growth rates are afterwards analysed in the context of ensuring a sustainable and self-financed growth. We focus on establishing the forecasted financial structure of the external financial requirements both in the context of using the reinvested profit complemented with credit, maintaining the debt rate constant, and in the context of total internal funding of the company economic growth, from reinvested profit.
ISSN:1582-9146
2247-9104

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