An optimized public opinion communication system in social media networks based on K-means cluster analysis

An optimized public opinion communication system in social media networks based on K-means cluster analysis

This study proposes a public opinion monitoring model that combines the K-means clustering algorithm with Particle Swarm Optimization (PSO) to enhance the accuracy and effectiveness of public opinion monitoring on social media. The model's performance across various dissemination indicators is...

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Bibliographic Details
Main Authors: Mingchao Qi, JunQiang Zhao, Yan Feng
Format: Article
Language:English
Published: Elsevier 2024-12-01
Series:Heliyon
Subjects:
Cluster analysis
Social media
Network public opinion
Data mining
K-means algorithm
Online Access:http://www.sciencedirect.com/science/article/pii/S2405844024160641
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