Improving a company’s commercial operations (on the example of the Logfort transport company)

The commercial activities of the Logfort transport company have been analysed through a functional-environment analysis. Commercial weaknesses of the Logfort transport company have been identified and measures for its improvement have been proposed. The topic of the paper is relevant because the cur...

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Main Author: D. V. Koplik
Format: Article
Language:English
Published: Publishing House of the State University of Management 2021-12-01
Series:Вестник университета
Subjects:
Online Access:https://vestnik.guu.ru/jour/article/view/3146
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author D. V. Koplik
author_facet D. V. Koplik
author_sort D. V. Koplik
collection DOAJ
description The commercial activities of the Logfort transport company have been analysed through a functional-environment analysis. Commercial weaknesses of the Logfort transport company have been identified and measures for its improvement have been proposed. The topic of the paper is relevant because the current crisis and the increasing competition almost every year make it necessary to improve various aspects of the company every year. The theoretical aspects of functional-environmental analysis have been presented in order to apply them to the object of study. The theory regarding both company’s the external and internal environment has been studied. An analysis of the object of study for each item of the functional-environmental analysis has been presented. As a result of the work, the problems of the Logfort company, which are typical for many small firms, have been generalised. The proposed recommendations will be suitable for the majority of small companies to address the problems identified. The paper uses the method of generalisation, synthesis and description.
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institution Kabale University
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publisher Publishing House of the State University of Management
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series Вестник университета
spelling doaj-art-c49f00bd5a4340a4968d29dcb968455a2025-02-04T08:28:10ZengPublishing House of the State University of ManagementВестник университета1816-42772686-84152021-12-01010788210.26425/1816-4277-2021-10-78-822172Improving a company’s commercial operations (on the example of the Logfort transport company)D. V. Koplik0State University of ManagementThe commercial activities of the Logfort transport company have been analysed through a functional-environment analysis. Commercial weaknesses of the Logfort transport company have been identified and measures for its improvement have been proposed. The topic of the paper is relevant because the current crisis and the increasing competition almost every year make it necessary to improve various aspects of the company every year. The theoretical aspects of functional-environmental analysis have been presented in order to apply them to the object of study. The theory regarding both company’s the external and internal environment has been studied. An analysis of the object of study for each item of the functional-environmental analysis has been presented. As a result of the work, the problems of the Logfort company, which are typical for many small firms, have been generalised. The proposed recommendations will be suitable for the majority of small companies to address the problems identified. The paper uses the method of generalisation, synthesis and description.https://vestnik.guu.ru/jour/article/view/3146commercial activitylogforttransport companyfunctional-environmental analysisimprovement of activitiesimprovement of commerceinternal environmentexternal environment
spellingShingle D. V. Koplik
Improving a company’s commercial operations (on the example of the Logfort transport company)
Вестник университета
commercial activity
logfort
transport company
functional-environmental analysis
improvement of activities
improvement of commerce
internal environment
external environment
title Improving a company’s commercial operations (on the example of the Logfort transport company)
title_full Improving a company’s commercial operations (on the example of the Logfort transport company)
title_fullStr Improving a company’s commercial operations (on the example of the Logfort transport company)
title_full_unstemmed Improving a company’s commercial operations (on the example of the Logfort transport company)
title_short Improving a company’s commercial operations (on the example of the Logfort transport company)
title_sort improving a company s commercial operations on the example of the logfort transport company
topic commercial activity
logfort
transport company
functional-environmental analysis
improvement of activities
improvement of commerce
internal environment
external environment
url https://vestnik.guu.ru/jour/article/view/3146
work_keys_str_mv AT dvkoplik improvingacompanyscommercialoperationsontheexampleofthelogforttransportcompany