NEW CHALLENGES FACING RETAIL AND MARKETING – SUSTAINABLE CONSUMPTION AND INNOVATIONS OF TRADE ENTERPRISES
Sustainable consumption is a term related to the type of consumer behavior being a part of the broader concept of sustainable development. In the process of selecting the method of satisfying their needs, consumers take into account a number of factors which minimize the negative influence of their...
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Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
Wydawnictwo SGGW - Warsaw University of Life Sciences Press
2016-05-01
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Series: | Polityki Europejskie, Finanse i Marketing |
Subjects: | |
Online Access: | https://pefim.sggw.pl/article/view/4654 |
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