Corporate storytelling and the idea of Latin America

The aim of this article is contributing to a great variety of theoretical perspectives and empirical settings to generate cumulative evidence about the influence of historical legacies and organizational ability for managing the past. In a continuation of critical perspectives that challenges the d...

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Main Authors: Mariana I. Paludi, Jean Helms Mills, Albert J. Mills
Format: Article
Language:English
Published: Fundação Getulio Vargas, Escola de Administração de Empresas de São Paulo 2021-02-01
Series:RAE: Revista de Administração de Empresas
Online Access:https://hml-bibliotecadigital.fgv.br/ojs/index.php/rae/article/view/83168
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author Mariana I. Paludi
Jean Helms Mills
Albert J. Mills
author_facet Mariana I. Paludi
Jean Helms Mills
Albert J. Mills
author_sort Mariana I. Paludi
collection DOAJ
description The aim of this article is contributing to a great variety of theoretical perspectives and empirical settings to generate cumulative evidence about the influence of historical legacies and organizational ability for managing the past. In a continuation of critical perspectives that challenges the dominance of Anglo-Saxon onto-epistemologies in management and organization studies (MOS), we conducted an empirical study on a multinational airline company whose past successes depended on the North/South, Anglo/Latin American borderlands. We analyzed the grand narratives of Pan American Airways’ (PAA) corporate archival material to determine its dominant discourses about people from Latin America. Based on the three themes of politics, economics, and culture, we present three grand narratives, or official stories, that we argue summaries PAA storytelling about Latin America between 1927 and 1960. Following decolonial feminism, we aim to recontextualize the past and the hegemonic storytelling embedded in PAA’s grand narratives. 
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issn 0034-7590
2178-938X
language English
publishDate 2021-02-01
publisher Fundação Getulio Vargas, Escola de Administração de Empresas de São Paulo
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spelling doaj-art-c42bf81d47fb4579930b75ad69dd3a5e2025-02-03T17:41:39ZengFundação Getulio Vargas, Escola de Administração de Empresas de São PauloRAE: Revista de Administração de Empresas0034-75902178-938X2021-02-01611Corporate storytelling and the idea of Latin AmericaMariana I. PaludiJean Helms MillsAlbert J. Mills The aim of this article is contributing to a great variety of theoretical perspectives and empirical settings to generate cumulative evidence about the influence of historical legacies and organizational ability for managing the past. In a continuation of critical perspectives that challenges the dominance of Anglo-Saxon onto-epistemologies in management and organization studies (MOS), we conducted an empirical study on a multinational airline company whose past successes depended on the North/South, Anglo/Latin American borderlands. We analyzed the grand narratives of Pan American Airways’ (PAA) corporate archival material to determine its dominant discourses about people from Latin America. Based on the three themes of politics, economics, and culture, we present three grand narratives, or official stories, that we argue summaries PAA storytelling about Latin America between 1927 and 1960. Following decolonial feminism, we aim to recontextualize the past and the hegemonic storytelling embedded in PAA’s grand narratives.  https://hml-bibliotecadigital.fgv.br/ojs/index.php/rae/article/view/83168
spellingShingle Mariana I. Paludi
Jean Helms Mills
Albert J. Mills
Corporate storytelling and the idea of Latin America
RAE: Revista de Administração de Empresas
title Corporate storytelling and the idea of Latin America
title_full Corporate storytelling and the idea of Latin America
title_fullStr Corporate storytelling and the idea of Latin America
title_full_unstemmed Corporate storytelling and the idea of Latin America
title_short Corporate storytelling and the idea of Latin America
title_sort corporate storytelling and the idea of latin america
url https://hml-bibliotecadigital.fgv.br/ojs/index.php/rae/article/view/83168
work_keys_str_mv AT marianaipaludi corporatestorytellingandtheideaoflatinamerica
AT jeanhelmsmills corporatestorytellingandtheideaoflatinamerica
AT albertjmills corporatestorytellingandtheideaoflatinamerica