Motivated by Design: A Codesign Study to Promote Challenging Misinformation on Social Media

The spread of misinformation on social media is a critical issue. One potential solution to mitigate the spread is user corrections; however, users often refrain due to various concerns. Leveraging the established influence of user interface design (UID) on how user interact with and respond to misi...

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Main Authors: Selin Gurgun, Emily Arden-Close, Keith Phalp, Raian Ali
Format: Article
Language:English
Published: Wiley 2024-01-01
Series:Human Behavior and Emerging Technologies
Online Access:http://dx.doi.org/10.1155/2024/5595339
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author Selin Gurgun
Emily Arden-Close
Keith Phalp
Raian Ali
author_facet Selin Gurgun
Emily Arden-Close
Keith Phalp
Raian Ali
author_sort Selin Gurgun
collection DOAJ
description The spread of misinformation on social media is a critical issue. One potential solution to mitigate the spread is user corrections; however, users often refrain due to various concerns. Leveraging the established influence of user interface design (UID) on how user interact with and respond to misinformation, this study investigates how user interface features can be designed to motivate users to challenge misinformation. It is aimed at gaining insights into users’ needs and UID requirements that encourage this behaviour. We conducted four codesign sessions with 18 social media users (age range 20–60 years M=39.1; 10 female and 8 male). We applied the unified theory of acceptance and use of technology (UTAUT) as a theoretical framework and analysed our data based on the core constructs of this framework: performance expectancy, effort expectancy, social influence, and facilitating conditions. Our findings reveal four design considerations: creating secure and supportive environments, facilitating informed discussions through easy confrontation and access to reliable resources, leveraging recognition and social proof, and user support infrastructure. We also identified specific design elements with users, including indirection, semianonymity and privacy, simplicity, one-click challenging, easy access to reliable sources, recognition, displaying social proof, and platform support. These elements are aimed at reducing social discomfort and making the process of correcting misinformation more approachable for users. Our findings offer actionable insights for social media platform designers to reduce the spread of misinformation by creating environments that encourage constructive dialogues and allow users to challenge misinformation without fear of conflict.
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spelling doaj-art-c31dbbfad6824118aa3b8cbaefcbdeb62025-02-03T11:37:23ZengWileyHuman Behavior and Emerging Technologies2578-18632024-01-01202410.1155/2024/5595339Motivated by Design: A Codesign Study to Promote Challenging Misinformation on Social MediaSelin Gurgun0Emily Arden-Close1Keith Phalp2Raian Ali3Faculty of Science and TechnologyFaculty of Science and TechnologyFaculty of Science and TechnologyCollege of Science and EngineeringThe spread of misinformation on social media is a critical issue. One potential solution to mitigate the spread is user corrections; however, users often refrain due to various concerns. Leveraging the established influence of user interface design (UID) on how user interact with and respond to misinformation, this study investigates how user interface features can be designed to motivate users to challenge misinformation. It is aimed at gaining insights into users’ needs and UID requirements that encourage this behaviour. We conducted four codesign sessions with 18 social media users (age range 20–60 years M=39.1; 10 female and 8 male). We applied the unified theory of acceptance and use of technology (UTAUT) as a theoretical framework and analysed our data based on the core constructs of this framework: performance expectancy, effort expectancy, social influence, and facilitating conditions. Our findings reveal four design considerations: creating secure and supportive environments, facilitating informed discussions through easy confrontation and access to reliable resources, leveraging recognition and social proof, and user support infrastructure. We also identified specific design elements with users, including indirection, semianonymity and privacy, simplicity, one-click challenging, easy access to reliable sources, recognition, displaying social proof, and platform support. These elements are aimed at reducing social discomfort and making the process of correcting misinformation more approachable for users. Our findings offer actionable insights for social media platform designers to reduce the spread of misinformation by creating environments that encourage constructive dialogues and allow users to challenge misinformation without fear of conflict.http://dx.doi.org/10.1155/2024/5595339
spellingShingle Selin Gurgun
Emily Arden-Close
Keith Phalp
Raian Ali
Motivated by Design: A Codesign Study to Promote Challenging Misinformation on Social Media
Human Behavior and Emerging Technologies
title Motivated by Design: A Codesign Study to Promote Challenging Misinformation on Social Media
title_full Motivated by Design: A Codesign Study to Promote Challenging Misinformation on Social Media
title_fullStr Motivated by Design: A Codesign Study to Promote Challenging Misinformation on Social Media
title_full_unstemmed Motivated by Design: A Codesign Study to Promote Challenging Misinformation on Social Media
title_short Motivated by Design: A Codesign Study to Promote Challenging Misinformation on Social Media
title_sort motivated by design a codesign study to promote challenging misinformation on social media
url http://dx.doi.org/10.1155/2024/5595339
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AT raianali motivatedbydesignacodesignstudytopromotechallengingmisinformationonsocialmedia