Relieving popularity bias in recommendation via debiasing representation enhancement

Abstract The interaction data used for training recommender systems often exhibit a long-tail distribution. Such highly imbalanced data distribution results in an unfair learning process among items. Contrastive learning alleviates the above issue by data augmentation. However, it lacks consideratio...

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Main Authors: Junsan Zhang, Sini Wu, Te Wang, Fengmei Ding, Jie Zhu
Format: Article
Language:English
Published: Springer 2024-11-01
Series:Complex & Intelligent Systems
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Online Access:https://doi.org/10.1007/s40747-024-01649-z
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author Junsan Zhang
Sini Wu
Te Wang
Fengmei Ding
Jie Zhu
author_facet Junsan Zhang
Sini Wu
Te Wang
Fengmei Ding
Jie Zhu
author_sort Junsan Zhang
collection DOAJ
description Abstract The interaction data used for training recommender systems often exhibit a long-tail distribution. Such highly imbalanced data distribution results in an unfair learning process among items. Contrastive learning alleviates the above issue by data augmentation. However, it lacks consideration of the significant disparity in popularity between items and may even introduce false negatives during the data augmentation, misleading user preference prediction. To address this issue, we combine contrastive learning with a weighted model for negative validation. By penalizing identified false negatives during training, we limit their potential harm within the training process. Meanwhile, to tackle the scarcity of supervision signals for unpopular items, we design Popularity Associated Modeling to mine the correlation among items. Then we guide unpopular items to learn hidden features favored by specific users from their associated popular items, which provides effective supplementary information for their representation modeling. Extensive experiments on three real-world datasets demonstrate that our proposed model outperforms state-of-the-art baselines in recommendation performance, with Recall@20 improvements of 4.2%, 2.4% and 3.6% across the datasets, but also shows significant effectiveness in relieving popularity bias.
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institution Kabale University
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publishDate 2024-11-01
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spelling doaj-art-c01a3b549d8344409244fa6fcf9620be2025-02-02T12:50:14ZengSpringerComplex & Intelligent Systems2199-45362198-60532024-11-0111111410.1007/s40747-024-01649-zRelieving popularity bias in recommendation via debiasing representation enhancementJunsan Zhang0Sini Wu1Te Wang2Fengmei Ding3Jie Zhu4College of Computer Science and Technology, China University of Petroleum (East China)College of Computer Science and Technology, China University of Petroleum (East China)College of Computer Science and Technology, China University of Petroleum (East China)College of Computer Science and Technology, China University of Petroleum (East China)College of Mathematics and Information Science, Hebei UniversityAbstract The interaction data used for training recommender systems often exhibit a long-tail distribution. Such highly imbalanced data distribution results in an unfair learning process among items. Contrastive learning alleviates the above issue by data augmentation. However, it lacks consideration of the significant disparity in popularity between items and may even introduce false negatives during the data augmentation, misleading user preference prediction. To address this issue, we combine contrastive learning with a weighted model for negative validation. By penalizing identified false negatives during training, we limit their potential harm within the training process. Meanwhile, to tackle the scarcity of supervision signals for unpopular items, we design Popularity Associated Modeling to mine the correlation among items. Then we guide unpopular items to learn hidden features favored by specific users from their associated popular items, which provides effective supplementary information for their representation modeling. Extensive experiments on three real-world datasets demonstrate that our proposed model outperforms state-of-the-art baselines in recommendation performance, with Recall@20 improvements of 4.2%, 2.4% and 3.6% across the datasets, but also shows significant effectiveness in relieving popularity bias.https://doi.org/10.1007/s40747-024-01649-zRecommender systemPopularity biasCollaborative filteringContrastive learning
spellingShingle Junsan Zhang
Sini Wu
Te Wang
Fengmei Ding
Jie Zhu
Relieving popularity bias in recommendation via debiasing representation enhancement
Complex & Intelligent Systems
Recommender system
Popularity bias
Collaborative filtering
Contrastive learning
title Relieving popularity bias in recommendation via debiasing representation enhancement
title_full Relieving popularity bias in recommendation via debiasing representation enhancement
title_fullStr Relieving popularity bias in recommendation via debiasing representation enhancement
title_full_unstemmed Relieving popularity bias in recommendation via debiasing representation enhancement
title_short Relieving popularity bias in recommendation via debiasing representation enhancement
title_sort relieving popularity bias in recommendation via debiasing representation enhancement
topic Recommender system
Popularity bias
Collaborative filtering
Contrastive learning
url https://doi.org/10.1007/s40747-024-01649-z
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AT tewang relievingpopularitybiasinrecommendationviadebiasingrepresentationenhancement
AT fengmeiding relievingpopularitybiasinrecommendationviadebiasingrepresentationenhancement
AT jiezhu relievingpopularitybiasinrecommendationviadebiasingrepresentationenhancement