FAKTOR-FAKTOR YANG MEMPENGARUHI PENGAMBILAN KEPUTUSAN PETANI SALAK DALAM MEMILIH SALURAN PEMASARAN

FAKTOR-FAKTOR YANG MEMPENGARUHI PENGAMBILAN KEPUTUSAN PETANI SALAK DALAM MEMILIH SALURAN PEMASARAN

The purpose of this study was to determine the pattern of the decision of farmers about salak in choosing the marketing channel and what factors influence what is done by salak farmers in choosing the marketing channel in Parsalakan village, West Angkola District, South Tapanuli District. North Sum...

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Bibliographic Details
Main Authors: Juraidah Harahap, Sriyoto Sriyoto, Ellys Yuliarti
Format: Article
Language:English
Published: BPFP Universitas Bengkulu 2018-03-01
Series:Jurnal Agrisep
Subjects:
decision-making pattern
determinant factors
salak
marketing channels
Online Access:https://ejournal.unib.ac.id/agrisep/article/view/4455
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