Teenagers and new media technologies: Gratifications obtained as a factor for adoption
Many extensions have been made to the Technology Acceptance Model (TAM), one of the foremost theories which speak to why and how people adopt technologies, including new media technologies, by introducing various constructs. It is contended in this study that an important construct to consider when...
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| Main Author: | |
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| Format: | Article |
| Language: | English |
| Published: |
University of Johannesburg
2022-12-01
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| Series: | Communicare |
| Subjects: | |
| Online Access: | https://journals.uj.ac.za/index.php/jcsa/article/view/2239 |
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