Financial component of the business model in the function of sustainable operations

This paper analyzes the financial component of the business model in the context of sustainable operations, with a specific focus on the retail pharmaceutical industry in the Republic of Serbia. The research objective was to examine the impact of a sustainable business model on the financial perform...

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Bibliographic Details
Main Authors: Jovanović Zoran, Laković Duško M.
Format: Article
Language:srp
Published: University Business Academy - Faculty of Economics and Engineering Management, Novi Sad, Serbia 2024-01-01
Series:Ekonomija: teorija i praksa
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Online Access:https://scindeks-clanci.ceon.rs/data/pdf/2217-5458/2024/2217-54582400183J.pdf
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Summary:This paper analyzes the financial component of the business model in the context of sustainable operations, with a specific focus on the retail pharmaceutical industry in the Republic of Serbia. The research objective was to examine the impact of a sustainable business model on the financial performance of large companies within this sector and their position in the broader industry. The results indicate that large companies have not achieved improved financial outcomes in the period following the introduction of the mandatory sustainability reporting requirement compared to the period prior to this obligation. This implies that the sustainability business model does not directly influence their financial results. However, it was concluded that sustainable business models contribute to competitiveness and long-term stability of companies in markets with developed awareness and perception of sustainability importance. Therefore, findings highlight the need for further research that would include sectoral and geographical diversity, as well as the influence of regulatory factors.
ISSN:2217-5458
2620-0228