Analysis of Service Quality on the Starbucks Indonesia Application Using E-SERVQUAL and Importance Performance Analysis (IPA)

The advancement of technology has had a significant impact on various aspects of life, especially in terms of people’s dependence on digital services. This trend has driven e-commerce growth, especially in the food and beverage sector, including Starbucks Indonesia which offers a mobile application...

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Bibliographic Details
Main Authors: Palmarosa Ardianti Putri Hardhika, Minto Waluyo
Format: Article
Language:English
Published: Universitas KH Abdul Chalim, Prodi Ekonomi Syariah 2025-08-01
Series:Indonesian Interdisciplinary Journal of Sharia Economics
Subjects:
Online Access:https://www.e-journal.uac.ac.id/index.php/iijse/article/view/6570
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