Modern methods of evaluating the logistics strategy of finished product sales management

The main approaches to evaluation of efficiency of logistic strategy of the organization s finished product sales management have been reviewed. The features of traditional and innovative methods of evaluation have been revealed: assessment based on investment efficiency; evaluation of the strategy...

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Main Authors: M. Yu. Uchirova, L. A. Iliin
Format: Article
Language:English
Published: Publishing House of the State University of Management 2020-10-01
Series:Вестник университета
Subjects:
Online Access:https://vestnik.guu.ru/jour/article/view/2388
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author M. Yu. Uchirova
L. A. Iliin
author_facet M. Yu. Uchirova
L. A. Iliin
author_sort M. Yu. Uchirova
collection DOAJ
description The main approaches to evaluation of efficiency of logistic strategy of the organization s finished product sales management have been reviewed. The features of traditional and innovative methods of evaluation have been revealed: assessment based on investment efficiency; evaluation of the strategy based on a system of balanced indicators; the method of expert assessments; assessments based on simulation modeling; multi-criteria evaluation methods; combined forecast method. According to the provided information, the main formation disadvantages of the assessment method and its actual implementation have been highlighted: a low degree of formalization of the model; subjectivity of initial data; the lack of indicators taking into сonsideration influence of the external environment; the lack of associated risk assessment; the difficulty of constructing evaluation models, only some key parameters are taken into account.
format Article
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institution Kabale University
issn 1816-4277
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language English
publishDate 2020-10-01
publisher Publishing House of the State University of Management
record_format Article
series Вестник университета
spelling doaj-art-afe82ca9caef48ba953e1f8d6cfaec342025-02-04T08:28:05ZengPublishing House of the State University of ManagementВестник университета1816-42772686-84152020-10-0109495310.26425/1816-4277-2020-9-49-531831Modern methods of evaluating the logistics strategy of finished product sales managementM. Yu. Uchirova0L. A. Iliin1State University of ManagementState University of ManagementThe main approaches to evaluation of efficiency of logistic strategy of the organization s finished product sales management have been reviewed. The features of traditional and innovative methods of evaluation have been revealed: assessment based on investment efficiency; evaluation of the strategy based on a system of balanced indicators; the method of expert assessments; assessments based on simulation modeling; multi-criteria evaluation methods; combined forecast method. According to the provided information, the main formation disadvantages of the assessment method and its actual implementation have been highlighted: a low degree of formalization of the model; subjectivity of initial data; the lack of indicators taking into сonsideration influence of the external environment; the lack of associated risk assessment; the difficulty of constructing evaluation models, only some key parameters are taken into account.https://vestnik.guu.ru/jour/article/view/2388efficiencyevaluation methodsfinished productsforecastindicator systemlogistic strategysales managementuncertainty
spellingShingle M. Yu. Uchirova
L. A. Iliin
Modern methods of evaluating the logistics strategy of finished product sales management
Вестник университета
efficiency
evaluation methods
finished products
forecast
indicator system
logistic strategy
sales management
uncertainty
title Modern methods of evaluating the logistics strategy of finished product sales management
title_full Modern methods of evaluating the logistics strategy of finished product sales management
title_fullStr Modern methods of evaluating the logistics strategy of finished product sales management
title_full_unstemmed Modern methods of evaluating the logistics strategy of finished product sales management
title_short Modern methods of evaluating the logistics strategy of finished product sales management
title_sort modern methods of evaluating the logistics strategy of finished product sales management
topic efficiency
evaluation methods
finished products
forecast
indicator system
logistic strategy
sales management
uncertainty
url https://vestnik.guu.ru/jour/article/view/2388
work_keys_str_mv AT myuuchirova modernmethodsofevaluatingthelogisticsstrategyoffinishedproductsalesmanagement
AT lailiin modernmethodsofevaluatingthelogisticsstrategyoffinishedproductsalesmanagement