The Influence of Instagram and Brand Image on College Enrolling Interest at Universitas Muhammadiyah Jakarta

The Influence of Instagram and Brand Image on College Enrolling Interest at Universitas Muhammadiyah Jakarta

The purpose of this study was to measure the influence of Instagram and brand image on interest in enrolling in college at Universitas Muhammadiyah Jakarta partially and simultaneously. This research approach uses quantitative research. This study used proportional stratified random sampling with 23...

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Bibliographic Details
Main Authors: Dian Fauzalia, Sa'diyah El Adawiyah, Tria Patrianti, Aminah Swarnawati
Format: Article
Language:English
Published: Universitas Islam Negeri Sunan Kalijaga Yogyakarta, Faculty of Da'wah and Communication, Communication and Islamic Broadcasting Study Program 2025-01-01
Series:Kalijaga Journal of Communication
Subjects:
business communication
instagram
brand image
interest
enrolling in college
Online Access:https://ejournal.uin-suka.ac.id/dakwah/kjc/article/view/3172
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