Capable design or designing capabilities? An exploration of service design as an emerging organizational capability in Telenor – Martinkenaite

Capable design or designing capabilities? An exploration of service design as an emerging organizational capability in Telenor – Martinkenaite

This empirical paper examines a process, starting with the managerial decision to make service design an organizational capability, and follows it as it unfolds over time within one organization. Service design has become an established business practice of how firms create new products and services...

Full description

Saved in:
Bibliographic Details
Main Authors: Ieva Martinkenaite, Karl Joachim Breunig, Annita Fjuk
Format: Article
Language:English
Published: Cognitione Foundation for the Dissemination of Knowledge and Science 2017-01-01
Series:Journal of Entrepreneurship, Management and Innovation
Subjects:
capability development
design thinking
organizational capabilities
service design practices
strategy-innovation link
Online Access: http://jemi.edu.pl/uploadedFiles/file/all-issues/vol13/issue1/JEMI_Vol13_Issue1_2017_Article3.pdf
Tags: Add Tag
No Tags, Be the first to tag this record!

Similar Items

Similar Items