Key innovation abilities on capability and the performance of women entrepreneurs: the role of entrepreneurial education and proactive personality

Purpose – The purpose of the study was to ascertain the influence of innovation conviction, innovation mindset and innovation creed on the performance of women entrepreneurs in South African small and medium enterprises and their capacity for innovation. The study also examined how proactive persona...

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Main Authors: Eugine Tafadzwa Maziriri, Brighton Nyagadza, Tinashe Chuchu
Format: Article
Language:English
Published: Emerald Publishing 2023-11-01
Series:Business Analyst
Subjects:
Online Access:https://www.emerald.com/insight/content/doi/10.1108/BAJ-02-2023-0044/full/pdf
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author Eugine Tafadzwa Maziriri
Brighton Nyagadza
Tinashe Chuchu
author_facet Eugine Tafadzwa Maziriri
Brighton Nyagadza
Tinashe Chuchu
author_sort Eugine Tafadzwa Maziriri
collection DOAJ
description Purpose – The purpose of the study was to ascertain the influence of innovation conviction, innovation mindset and innovation creed on the performance of women entrepreneurs in South African small and medium enterprises and their capacity for innovation. The study also examined how proactive personality and entrepreneurial education moderate the relationship between innovative capability and women entrepreneurs' performance. Design/methodology/approach – The study used a quantitative research design and administered a questionnaire to collect data from participants. Since there was no sampling frame available, purposive sampling, a non-probability sampling technique, was used to select suitable respondents who were identified as entrepreneurial women. Data were collected from 304 women entrepreneurs in the Gauteng province of South Africa. The data were analyzed using smart partial least squares. Findings – The findings demonstrated that innovation conviction, innovation mindset and innovation creed have a positive impact on innovation capability. It was also discovered that innovation capability, proactive personality and entrepreneurial education all positively and significantly impact women entrepreneurs' performance. Furthermore, the results showed that entrepreneurial education and proactive personality had a positive and significant moderating effect on the nexus between innovation capability and the performance of women entrepreneurs. Originality/value – This study will add to the body of knowledge on women's small business management and entrepreneurship in Africa, two topics that are typically ignored by academics in developing nations.
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publishDate 2023-11-01
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series Business Analyst
spelling doaj-art-a39be8299155454ca9308e4b28c76b9e2025-02-03T14:29:22ZengEmerald PublishingBusiness Analyst0973-211X2754-67212023-11-01442538310.1108/BAJ-02-2023-0044Key innovation abilities on capability and the performance of women entrepreneurs: the role of entrepreneurial education and proactive personalityEugine Tafadzwa Maziriri0Brighton Nyagadza1Tinashe Chuchu2Department of Business Management, University of Johannesburg, Johannesburg, South AfricaDepartment of Marketing, Marondera University of Agricultural Sciences and Technology, Marondera, ZimbabweDepartment of Marketing, University of the Witwatersrand, Johannesburg, South AfricaPurpose – The purpose of the study was to ascertain the influence of innovation conviction, innovation mindset and innovation creed on the performance of women entrepreneurs in South African small and medium enterprises and their capacity for innovation. The study also examined how proactive personality and entrepreneurial education moderate the relationship between innovative capability and women entrepreneurs' performance. Design/methodology/approach – The study used a quantitative research design and administered a questionnaire to collect data from participants. Since there was no sampling frame available, purposive sampling, a non-probability sampling technique, was used to select suitable respondents who were identified as entrepreneurial women. Data were collected from 304 women entrepreneurs in the Gauteng province of South Africa. The data were analyzed using smart partial least squares. Findings – The findings demonstrated that innovation conviction, innovation mindset and innovation creed have a positive impact on innovation capability. It was also discovered that innovation capability, proactive personality and entrepreneurial education all positively and significantly impact women entrepreneurs' performance. Furthermore, the results showed that entrepreneurial education and proactive personality had a positive and significant moderating effect on the nexus between innovation capability and the performance of women entrepreneurs. Originality/value – This study will add to the body of knowledge on women's small business management and entrepreneurship in Africa, two topics that are typically ignored by academics in developing nations.https://www.emerald.com/insight/content/doi/10.1108/BAJ-02-2023-0044/full/pdfInnovation convictionInnovation mindsetInnovation creedInnovation capabilityPerformance of women entrepreneurs
spellingShingle Eugine Tafadzwa Maziriri
Brighton Nyagadza
Tinashe Chuchu
Key innovation abilities on capability and the performance of women entrepreneurs: the role of entrepreneurial education and proactive personality
Business Analyst
Innovation conviction
Innovation mindset
Innovation creed
Innovation capability
Performance of women entrepreneurs
title Key innovation abilities on capability and the performance of women entrepreneurs: the role of entrepreneurial education and proactive personality
title_full Key innovation abilities on capability and the performance of women entrepreneurs: the role of entrepreneurial education and proactive personality
title_fullStr Key innovation abilities on capability and the performance of women entrepreneurs: the role of entrepreneurial education and proactive personality
title_full_unstemmed Key innovation abilities on capability and the performance of women entrepreneurs: the role of entrepreneurial education and proactive personality
title_short Key innovation abilities on capability and the performance of women entrepreneurs: the role of entrepreneurial education and proactive personality
title_sort key innovation abilities on capability and the performance of women entrepreneurs the role of entrepreneurial education and proactive personality
topic Innovation conviction
Innovation mindset
Innovation creed
Innovation capability
Performance of women entrepreneurs
url https://www.emerald.com/insight/content/doi/10.1108/BAJ-02-2023-0044/full/pdf
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