Factors Influencing Hotel Revenue Management in Times of Crisis: Towards Financial Sustainability
(1) Background: Facing the challenges of a post-pandemic period and the Ukraine War and recognising the gap in scientific research on the application of revenue management (RM) in the Portuguese hotel industry, the main objective of this study is to identify the most effective and least appropriate...
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| Main Authors: | Luís Lima Santos, Conceição Gomes, Cátia Malheiros, Catarina Crespo, Carla Bento |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
MDPI AG
2024-11-01
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| Series: | International Journal of Financial Studies |
| Subjects: | |
| Online Access: | https://www.mdpi.com/2227-7072/12/4/112 |
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