Distribution Channel Models in Life Insurance: Identifying Key Influencing Factors
The life insurance industry is undergoing significant transformation driven by evolving consumer preferences, technological advancements and changing market dynamics. As insurers adapt to a changing landscape, distribution channel models are becoming a critically important factor in determining succ...
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| Format: | Article |
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| Language: | English |
| Published: |
Sumy State University
2025-04-01
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| Series: | Marketing i Menedžment Innovacij |
| Subjects: | |
| Online Access: | https://mmi.sumdu.edu.ua/wp-content/uploads/2025/04/08_A847-2025_Grebeniuk-et-al.pdf |
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