THE WAYS OF OPTIMIZATION OF COSTS HOTEL COMPANIES IN A CRISIS

The article considers various ways of saving hotel costs in crisis conditions, namely: reduction of expenses on advertising, marketing, participation in exhibitions, reduction of the list of additional services, the failure of customers from a range of services, which reduces cost, optimization of e...

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Bibliographic Details
Main Author: M. Zhukova
Format: Article
Language:English
Published: Publishing House of the State University of Management 2016-12-01
Series:Вестник университета
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Online Access:https://vestnik.guu.ru/jour/article/view/506
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Summary:The article considers various ways of saving hotel costs in crisis conditions, namely: reduction of expenses on advertising, marketing, participation in exhibitions, reduction of the list of additional services, the failure of customers from a range of services, which reduces cost, optimization of expenses for staff salaries, the sustainable use of water, electricity, heating in hotels and flexible pricing, aimed at maximizing a hotel.
ISSN:1816-4277
2686-8415