What’s The Beef? Current Trends of the Florida Beef Cattle Industry as Perceived by Florida Beef Cattle Industry Leaders
Agriculture plays a vital role in Florida’s economy, as it is the second largest industry behind tourism. Additionally, Florida is a leading cow-calf production state in the United States which is impacted by numerous factors internal and external to the industry itself. The Theory of Reasoned Actio...
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Format: | Article |
Language: | English |
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Mississippi State University
2024-12-01
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Series: | Journal of Human Sciences and Extension |
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Online Access: | https://scholarsjunction.msstate.edu/jhse/vol12/iss3/1/ |
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author | Michah Gallagher Matt Benge Lauri Baker |
author_facet | Michah Gallagher Matt Benge Lauri Baker |
author_sort | Michah Gallagher |
collection | DOAJ |
description | Agriculture plays a vital role in Florida’s economy, as it is the second largest industry behind tourism. Additionally, Florida is a leading cow-calf production state in the United States which is impacted by numerous factors internal and external to the industry itself. The Theory of Reasoned Action was used to explore current trends of the Florida beef cattle industry as perceived by Florida cattle industry leaders. Thirteen themes emerged from the data, such as environmental protection and alternative proteins. Florida ranchers need support from government entities to continue participation in conservation, education, and improvement of the cattle industry in Florida. Recommendations are for producers to advocate for both their own farms and the state by sharing more of their ‘story’ with consumers and government entities. |
format | Article |
id | doaj-art-9b017c95199c4a38986a14d68da2b9c2 |
institution | Kabale University |
issn | 2325-5226 |
language | English |
publishDate | 2024-12-01 |
publisher | Mississippi State University |
record_format | Article |
series | Journal of Human Sciences and Extension |
spelling | doaj-art-9b017c95199c4a38986a14d68da2b9c22025-01-21T15:02:04ZengMississippi State UniversityJournal of Human Sciences and Extension2325-52262024-12-01123https://doi.org/10.55533/2325-5226.1472What’s The Beef? Current Trends of the Florida Beef Cattle Industry as Perceived by Florida Beef Cattle Industry LeadersMichah Gallagher0Matt Benge1https://orcid.org/0000-0002-5358-3233Lauri Baker2https://orcid.org/0000-0002-4241-6077University of Florida University of Florida University of Florida Agriculture plays a vital role in Florida’s economy, as it is the second largest industry behind tourism. Additionally, Florida is a leading cow-calf production state in the United States which is impacted by numerous factors internal and external to the industry itself. The Theory of Reasoned Action was used to explore current trends of the Florida beef cattle industry as perceived by Florida cattle industry leaders. Thirteen themes emerged from the data, such as environmental protection and alternative proteins. Florida ranchers need support from government entities to continue participation in conservation, education, and improvement of the cattle industry in Florida. Recommendations are for producers to advocate for both their own farms and the state by sharing more of their ‘story’ with consumers and government entities.https://scholarsjunction.msstate.edu/jhse/vol12/iss3/1/beef industryagricultureranchingtrendstheory of reasoned action |
spellingShingle | Michah Gallagher Matt Benge Lauri Baker What’s The Beef? Current Trends of the Florida Beef Cattle Industry as Perceived by Florida Beef Cattle Industry Leaders Journal of Human Sciences and Extension beef industry agriculture ranching trends theory of reasoned action |
title | What’s The Beef? Current Trends of the Florida Beef Cattle Industry as Perceived by Florida Beef Cattle Industry Leaders |
title_full | What’s The Beef? Current Trends of the Florida Beef Cattle Industry as Perceived by Florida Beef Cattle Industry Leaders |
title_fullStr | What’s The Beef? Current Trends of the Florida Beef Cattle Industry as Perceived by Florida Beef Cattle Industry Leaders |
title_full_unstemmed | What’s The Beef? Current Trends of the Florida Beef Cattle Industry as Perceived by Florida Beef Cattle Industry Leaders |
title_short | What’s The Beef? Current Trends of the Florida Beef Cattle Industry as Perceived by Florida Beef Cattle Industry Leaders |
title_sort | what s the beef current trends of the florida beef cattle industry as perceived by florida beef cattle industry leaders |
topic | beef industry agriculture ranching trends theory of reasoned action |
url | https://scholarsjunction.msstate.edu/jhse/vol12/iss3/1/ |
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