Formulating Community Empowerment Strategies for the Tourism Destination Program in Banyurejo Village, Sleman District, The Special Region of Yogyakarta

This paper explores strategies for community empowerment within the tourist destination program in Banyurejo Village, Sleman Regency, specifically focusing on Si Cangkring Valley Tourism Village as a form of community empowerment. Employing a qualitative descriptive method, the research utilizes ana...

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Main Authors: Clara Riska Agustina, Hanantyo Sri Nugroho
Format: Article
Language:Indonesian
Published: Politeknik Negeri Bali 2024-07-01
Series:Soshum: Jurnal Sosial dan Humaniora
Subjects:
Online Access:https://ojs2.pnb.ac.id/index.php/SOSHUM/article/view/1274
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author Clara Riska Agustina
Hanantyo Sri Nugroho
author_facet Clara Riska Agustina
Hanantyo Sri Nugroho
author_sort Clara Riska Agustina
collection DOAJ
description This paper explores strategies for community empowerment within the tourist destination program in Banyurejo Village, Sleman Regency, specifically focusing on Si Cangkring Valley Tourism Village as a form of community empowerment. Employing a qualitative descriptive method, the research utilizes analysis to formulate and evaluate strategies aimed at leveraging strengths and opportunities, while mitigating weaknesses to address emerging threats. The second phase employs the Litmus Test tool to prioritize strategic issues, assessing each issue through 13 specific questions to guide strategy formulation and evaluation. The findings highlight strengths and weaknesses from the internal environment, alongside opportunities and threats from the external environment identified in the strategic environmental analysis. This process identifies four key issues, leading to a strategic evaluation that prioritizes budget utilization and the strength of supporting information media to enhance community engagement in tourist villages, maximizing strategic value. Subsequently, these issues are formulated into a cohesive strategic program.
format Article
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institution Kabale University
issn 2088-2262
language Indonesian
publishDate 2024-07-01
publisher Politeknik Negeri Bali
record_format Article
series Soshum: Jurnal Sosial dan Humaniora
spelling doaj-art-9adfae7a667f4b629301b36c607a549d2025-01-22T05:44:27ZindPoliteknik Negeri BaliSoshum: Jurnal Sosial dan Humaniora2088-22622024-07-0114211112110.31940/soshum.v14i2.111-121Formulating Community Empowerment Strategies for the Tourism Destination Program in Banyurejo Village, Sleman District, The Special Region of YogyakartaClara Riska Agustina0Hanantyo Sri Nugroho1Universitas AMIKOM YogyakartaUniversitas AMIKOM YogyakartaThis paper explores strategies for community empowerment within the tourist destination program in Banyurejo Village, Sleman Regency, specifically focusing on Si Cangkring Valley Tourism Village as a form of community empowerment. Employing a qualitative descriptive method, the research utilizes analysis to formulate and evaluate strategies aimed at leveraging strengths and opportunities, while mitigating weaknesses to address emerging threats. The second phase employs the Litmus Test tool to prioritize strategic issues, assessing each issue through 13 specific questions to guide strategy formulation and evaluation. The findings highlight strengths and weaknesses from the internal environment, alongside opportunities and threats from the external environment identified in the strategic environmental analysis. This process identifies four key issues, leading to a strategic evaluation that prioritizes budget utilization and the strength of supporting information media to enhance community engagement in tourist villages, maximizing strategic value. Subsequently, these issues are formulated into a cohesive strategic program.https://ojs2.pnb.ac.id/index.php/SOSHUM/article/view/1274empowerment strategystrategic issuesswot analysislitmus test
spellingShingle Clara Riska Agustina
Hanantyo Sri Nugroho
Formulating Community Empowerment Strategies for the Tourism Destination Program in Banyurejo Village, Sleman District, The Special Region of Yogyakarta
Soshum: Jurnal Sosial dan Humaniora
empowerment strategy
strategic issues
swot analysis
litmus test
title Formulating Community Empowerment Strategies for the Tourism Destination Program in Banyurejo Village, Sleman District, The Special Region of Yogyakarta
title_full Formulating Community Empowerment Strategies for the Tourism Destination Program in Banyurejo Village, Sleman District, The Special Region of Yogyakarta
title_fullStr Formulating Community Empowerment Strategies for the Tourism Destination Program in Banyurejo Village, Sleman District, The Special Region of Yogyakarta
title_full_unstemmed Formulating Community Empowerment Strategies for the Tourism Destination Program in Banyurejo Village, Sleman District, The Special Region of Yogyakarta
title_short Formulating Community Empowerment Strategies for the Tourism Destination Program in Banyurejo Village, Sleman District, The Special Region of Yogyakarta
title_sort formulating community empowerment strategies for the tourism destination program in banyurejo village sleman district the special region of yogyakarta
topic empowerment strategy
strategic issues
swot analysis
litmus test
url https://ojs2.pnb.ac.id/index.php/SOSHUM/article/view/1274
work_keys_str_mv AT clarariskaagustina formulatingcommunityempowermentstrategiesforthetourismdestinationprograminbanyurejovillageslemandistrictthespecialregionofyogyakarta
AT hanantyosrinugroho formulatingcommunityempowermentstrategiesforthetourismdestinationprograminbanyurejovillageslemandistrictthespecialregionofyogyakarta