From Virtual to Reality: How Metaverse and VR Technologies Influence Travel Decisions

From Virtual to Reality: How Metaverse and VR Technologies Influence Travel Decisions

This study investigates the impact of Virtual Reality (VR) and the Metaverse on travel decisions, specifically focusing on lesser-known tourist destinations. The purpose is to understand how immersive digital experiences can influence potential visitors' perceptions and travel intentions. A mi...

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Bibliographic Details
Main Authors: Randi Rian Putra, Ika Devi Perwitasari, Dewi Mahrani Rangkuty, Virdyra Tasril, Sri Handayani, Adinda Silvana Dewi
Format: Article
Language:English
Published: Yayasan Pendidikan Riset dan Pengembangan Intelektual (YRPI) 2025-06-01
Series:Journal of Applied Engineering and Technological Science
Subjects:
Metaverse
Virtual Reality
Tourism Promotion
Lake Toba
Immersive Technology
Online Access:http://journal.yrpipku.com/index.php/jaets/article/view/6314
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