PENGARUH KUALITAS LAYANAN DAN IMAGE TERHADAP LOYALITAS PENUMPANG JASA JOUMPA DI BANDARA I GUSTI NGURAH RAI
This study examines the effect of service quality and image on the loyalty of Joumpa service passengers at I Gusti Ngurah Rai Airport. Services are perceived as having good quality if they can meet or even exceed their expectations. Consumer perceptions of service quality can be influenced by severa...
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| Main Authors: | , , |
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| Format: | Article |
| Language: | Indonesian |
| Published: |
Universitas Udayana
2024-07-01
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| Series: | Jurnal IPTA |
| Online Access: | https://ojs.unud.ac.id/index.php/pariwisata/article/view/106630 |
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