Destination image, satisfaction and destination loyalty in cruise tourism: the case of Malaga (Spain)
Over the past decades, cruise tourism is a sector that has experienced a tremendous growth around the globe. The relations that are established between the different agents that interact in this industry, passengers, crew and residents are crucial for visitor satisfaction and the success of the...
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| Format: | Article |
| Language: | English |
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University of Algarve, ESGHT/CINTURS
2018-01-01
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| Series: | Tourism & Management Studies |
| Subjects: | |
| Online Access: | https://tmstudies.net/index.php/ectms/article/view/912/pdf_79 |
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| author | Elena Cruz Ruiz Guillermo Bermúdez González Dolores Tous Zamora |
| author_facet | Elena Cruz Ruiz Guillermo Bermúdez González Dolores Tous Zamora |
| author_sort | Elena Cruz Ruiz |
| collection | DOAJ |
| description | Over the past decades, cruise tourism is a sector that has experienced
a tremendous growth around the globe. The relations that are
established between the different agents that interact in this industry,
passengers, crew and residents are crucial for visitor satisfaction and
the success of the tourist destination. The study has analyzed the
different types of cruise passengers who landed at the port of Malaga
and their perception of the city through destination image, satisfaction
and destination loyalty. A cluster analysis identified the existence of
four different groups of passengers whose opinions can give a specific
answer to the consolidation of Malaga as a quality tourist destination.
From a practical point of view, recommendations about the adequate
management of the destination´s attractions for the cruise industry are
discussed in the conclusions |
| format | Article |
| id | doaj-art-9640c85a4e3c4c7fb994942792997ec3 |
| institution | Kabale University |
| issn | 2182-8466 |
| language | English |
| publishDate | 2018-01-01 |
| publisher | University of Algarve, ESGHT/CINTURS |
| record_format | Article |
| series | Tourism & Management Studies |
| spelling | doaj-art-9640c85a4e3c4c7fb994942792997ec32025-02-02T17:53:45ZengUniversity of Algarve, ESGHT/CINTURSTourism & Management Studies2182-84662018-01-01141586810.18089/tms.2018.14105Destination image, satisfaction and destination loyalty in cruise tourism: the case of Malaga (Spain)Elena Cruz Ruiz0Guillermo Bermúdez González1Dolores Tous Zamora2University of Malaga, Faculty of Economics and Business, Department of Business Management, Campus El Ejido, 29013 Malaga (Spain)University of Malaga, Faculty of Economics and Business, Department of Business Management, Campus El Ejido, 29013 Malaga (Spain)University of Malaga, Faculty of Economics and Business, Department of Business Management, Campus El Ejido, 29013 Malaga (Spain)Over the past decades, cruise tourism is a sector that has experienced a tremendous growth around the globe. The relations that are established between the different agents that interact in this industry, passengers, crew and residents are crucial for visitor satisfaction and the success of the tourist destination. The study has analyzed the different types of cruise passengers who landed at the port of Malaga and their perception of the city through destination image, satisfaction and destination loyalty. A cluster analysis identified the existence of four different groups of passengers whose opinions can give a specific answer to the consolidation of Malaga as a quality tourist destination. From a practical point of view, recommendations about the adequate management of the destination´s attractions for the cruise industry are discussed in the conclusionshttps://tmstudies.net/index.php/ectms/article/view/912/pdf_79cluster analysisdestination imagecruise passengers satisfactiondestination loyaltycruise tourism |
| spellingShingle | Elena Cruz Ruiz Guillermo Bermúdez González Dolores Tous Zamora Destination image, satisfaction and destination loyalty in cruise tourism: the case of Malaga (Spain) Tourism & Management Studies cluster analysis destination image cruise passengers satisfaction destination loyalty cruise tourism |
| title | Destination image, satisfaction and destination loyalty in cruise tourism: the case of Malaga (Spain) |
| title_full | Destination image, satisfaction and destination loyalty in cruise tourism: the case of Malaga (Spain) |
| title_fullStr | Destination image, satisfaction and destination loyalty in cruise tourism: the case of Malaga (Spain) |
| title_full_unstemmed | Destination image, satisfaction and destination loyalty in cruise tourism: the case of Malaga (Spain) |
| title_short | Destination image, satisfaction and destination loyalty in cruise tourism: the case of Malaga (Spain) |
| title_sort | destination image satisfaction and destination loyalty in cruise tourism the case of malaga spain |
| topic | cluster analysis destination image cruise passengers satisfaction destination loyalty cruise tourism |
| url | https://tmstudies.net/index.php/ectms/article/view/912/pdf_79 |
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