Measuring pro-environmental behavioural determinants using closed-answer surveys

Changing human behaviours is a key facet of addressing global environmental issues. There are many factors (i.e. determinants) that could influence whether an individual engages in pro-environmental behaviour, and understanding these determinants can improve efforts to protect and restore the natura...

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Main Authors: Hunter Doughty, Laura Thomas-Walters
Format: Article
Language:English
Published: Cambridge University Press
Series:Oryx
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Online Access:https://www.cambridge.org/core/product/identifier/S0030605324001194/type/journal_article
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author Hunter Doughty
Laura Thomas-Walters
author_facet Hunter Doughty
Laura Thomas-Walters
author_sort Hunter Doughty
collection DOAJ
description Changing human behaviours is a key facet of addressing global environmental issues. There are many factors (i.e. determinants) that could influence whether an individual engages in pro-environmental behaviour, and understanding these determinants can improve efforts to protect and restore the natural environment. However, despite published criticism of poor survey design, there is little practical guidance on how to capture these determinants accurately in closed-answer surveys (those with predefined answer options). A recent literature review summarized behavioural determinants of pro-environmental behaviour. We build on this by providing practical insights into how 17 key pro-environmental behavioural determinants can be measured through closed-answer surveys. We reviewed 177 papers published during 2013–2023 that met the criteria for inclusion. These papers captured 624 measurements of the 17 determinants. We found seven types of question formats used, including scales (Likert scales, semantic scales and a pictorial scale), multiple-choice questions (where respondents could select either one or more answer options), binary questions and ranking questions. We then synthesized design considerations both specifically for each format and more broadly across surveys. These considerations included using validated measures, reducing cognitive burden and biases (e.g. social desirability bias, order effects, recall bias), selecting the question format (e.g. different formats of multiple-choice or binary questions) and using best practices for scale questions. The insights collected through this review provide practical advice for developing closed-answer surveys that robustly and usefully measure key determinants of pro-environmental behaviour.
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spelling doaj-art-94f1548b50e0488d84823cbccfc7eb892025-01-23T05:42:18ZengCambridge University PressOryx0030-60531365-300811110.1017/S0030605324001194Measuring pro-environmental behavioural determinants using closed-answer surveysHunter Doughty0https://orcid.org/0000-0001-5203-5115Laura Thomas-Walters1https://orcid.org/0000-0002-3250-2799Wildlife Works, Mill Valley, California, USAYale University, New Haven, Connecticut, USAChanging human behaviours is a key facet of addressing global environmental issues. There are many factors (i.e. determinants) that could influence whether an individual engages in pro-environmental behaviour, and understanding these determinants can improve efforts to protect and restore the natural environment. However, despite published criticism of poor survey design, there is little practical guidance on how to capture these determinants accurately in closed-answer surveys (those with predefined answer options). A recent literature review summarized behavioural determinants of pro-environmental behaviour. We build on this by providing practical insights into how 17 key pro-environmental behavioural determinants can be measured through closed-answer surveys. We reviewed 177 papers published during 2013–2023 that met the criteria for inclusion. These papers captured 624 measurements of the 17 determinants. We found seven types of question formats used, including scales (Likert scales, semantic scales and a pictorial scale), multiple-choice questions (where respondents could select either one or more answer options), binary questions and ranking questions. We then synthesized design considerations both specifically for each format and more broadly across surveys. These considerations included using validated measures, reducing cognitive burden and biases (e.g. social desirability bias, order effects, recall bias), selecting the question format (e.g. different formats of multiple-choice or binary questions) and using best practices for scale questions. The insights collected through this review provide practical advice for developing closed-answer surveys that robustly and usefully measure key determinants of pro-environmental behaviour.https://www.cambridge.org/core/product/identifier/S0030605324001194/type/journal_articleAttitudesbehaviour changebehavioural antecedentscampaignsconservationhuman dimensionsinterventionssocial science
spellingShingle Hunter Doughty
Laura Thomas-Walters
Measuring pro-environmental behavioural determinants using closed-answer surveys
Oryx
Attitudes
behaviour change
behavioural antecedents
campaigns
conservation
human dimensions
interventions
social science
title Measuring pro-environmental behavioural determinants using closed-answer surveys
title_full Measuring pro-environmental behavioural determinants using closed-answer surveys
title_fullStr Measuring pro-environmental behavioural determinants using closed-answer surveys
title_full_unstemmed Measuring pro-environmental behavioural determinants using closed-answer surveys
title_short Measuring pro-environmental behavioural determinants using closed-answer surveys
title_sort measuring pro environmental behavioural determinants using closed answer surveys
topic Attitudes
behaviour change
behavioural antecedents
campaigns
conservation
human dimensions
interventions
social science
url https://www.cambridge.org/core/product/identifier/S0030605324001194/type/journal_article
work_keys_str_mv AT hunterdoughty measuringproenvironmentalbehaviouraldeterminantsusingclosedanswersurveys
AT laurathomaswalters measuringproenvironmentalbehaviouraldeterminantsusingclosedanswersurveys